Tag Archive | "Doritos"

Doritos: The Dip Desperado Advergame

Sunday, July 10, 2011

7 Comments

It’s not very often that you see a TVC that promotes a Facebook app so it was very exciting to see this latest Doritos integrated campaign offering from the UK. First of all the TVC is fun to watch and tells a moving story of the rise and fall of Esteban Ortega, a professional Dorito [...]

Continue reading...

Doritos: Crash The Superbowl Social Campaign

Sunday, January 10, 2010

2 Comments

Doritos have been doing this for a few years now at the Superbowl. It’s their Crash The Superbowl Social Campaign that sees thousands of normal people, along with ad creatives & film makers create and submit their funniest Doritos ads in an online competition in the lead up the to Superbowl, with the winner, to [...]

Continue reading...

Doritos: iD3 Campaign

Tuesday, July 14, 2009

2 Comments

Doritos launched a new promotional campaign where the consumer must guess what the new flavor of the brand. The campaign was created by iD3 called initials, and shall be officially launched on 21 July. Consumers will have to try the new product, entering the campaign’s site and try to guess what the flavor and the [...]

Continue reading...

Doritos Late Night Chips: Augmented Reality In A Bag!

Saturday, July 11, 2009

2 Comments

Doritos love augmented reality and it’s worked very well for them in the past, so with the launch of their new “Late Night” chips, they didn’t hesitate to go down the tech road. This time they’ve spiced it up by mixing late night snacking with music & an exclusive online experience from Blink 182. You [...]

Continue reading...

Doritos Lovers & Augmented Reality

Thursday, May 28, 2009

0 Comments

A while back I posted on the Doritos Agumented Reality Campaign where their packages came to life with the use of AR. I received an email from Cubocc (the agency) letting me know the site has just been updated and will be continually streaming with some amazing new features. Not only that, they high lighted the [...]

Continue reading...

Doritos Sweet Chili Website

Thursday, April 2, 2009

2 Comments

In recent months we saw augmented reality (AR) based projects a lot, first Mini used this technology to create a truly interactive experience with a piece of magazine advertisement, following this a lot of brands used AR in their new campaigns. Today we have another example from Brazil, as Doritos launch a special edition for [...]

Continue reading...