Tag Archive | "Digital Installations"

Colour Chasers: Robots Turn Colour Into Sound

Wednesday, September 18, 2013

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Yuri Suzuki has created ‘Looks Like Music’ which is an audiovisual installation that consists of miniature robots which detect and follow a hand made circuit – a black line traced in marker pen – interspersed with coloured reference points that the device translates in sound in real time. Each robot has 2x Arduino-powered sensors to [...]

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BabyX: The Future of Artificial Intelligence

Monday, August 26, 2013

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TEDxAuckland has presented us with BabyX. A virtual baby, represented by a 3D face on a screen, powered by artificial intelligence, that is able to interact with the world around her via a suite of sensors, allowing BabyX mimic the actions and interactions of a real life baby. Fibre optic cables light up to represent [...]

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Amstel Beer: ‘Take A Pause’ Vending Machine

Friday, August 16, 2013

22 Comments

Wish a vending machine would give you a free beer? Most people would, and you’d also expect to have to complete a challenge or something similar to get it right?! Well, sometimes you just need to make cool vending machine simple, and this one from Amstel Beer, does exactly that. Introducing Amstel Pause, an interactive [...]

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Ayrton Senna: The Sound Of Honda Installation

Thursday, August 1, 2013

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It’s not all that often with the quality of todays content, that you can stare into a screen and just go ‘WOW’ but today is your lucky day, and we get to look back to 1989 when Ayrton Senna created history for Honda. He challenged the Japanese F1 circuit in Suzuka and managed to set [...]

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Vivid Light Festival: We See Saw Installation

Wednesday, July 31, 2013

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The Vivid Light Festival attracts millions of people to Sydney Harbour over a 2 week period each year, with the city hosting a Festival of Light, Music and Ideas around the city. ‘We See Saw’ is a collaborative play installation, activating a sense of nostalgia by providing just a few minutes of a time gone [...]

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Medical Mirror: Reading Your Vital Signs

Wednesday, July 31, 2013

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Quantified living is perhaps the most dramatic emerging trend right now, and apart from wearable tracking devices, there will soon be an emergence of connected objects in your home dedicated to quantifying every other part of your life… MIT Media Lab students have created a ‘Medical Mirror’ prototype that is able to monitor vital signs [...]

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Samsung S4: The Stare Challenge

Sunday, July 7, 2013

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The new Samsung S4 knows when you are looking at it, so to win one, could you stare at it for 60 minutes straight, regardless of the slightly crazy distractions around you? Well, this installation in the middle of Zurich’s main train station challenged passers by to exactly that… Complete with motor bike crashes, hot [...]

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Adobe: The Real-Time Photoshop Bus Stop

Tuesday, June 11, 2013

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This might just be the best bus stop ever created, promoting Adobe’s “CreativeDays,” a series of 14 events across the EMEA, with this clever stunt that Photoshopped people standing at a bus stop in real-time and displayed the images on a dedicated digital AdShel inside the bus stop! Love this…

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Antarctica Beer: Turning Beer into Train Tickets

Wednesday, May 15, 2013

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This is a great stunt from Antarctica Beer during the 2013 Carnival in Rio, where they’ve turned typical train turnstiles into beer-can reading machines, which essentially turns any Antarctica Beer into a free train ticket to get you home after a long day/night partying! Great piece work from ALMAPBBDO in Brazil, again, and of course, [...]

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Intel: PUSH for Ultrabook Installation

Monday, May 6, 2013

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There’s a new world of promotions coming this year, and you’ll likely see them being played out in the physical world, with Digital Convergence campaigns gaining traction to connect the digital and physical worlds for more exotic competitions, just this like this one from Intel’s Ultrabook. The competition is called ‘Push for Ultrabook’ and provides [...]

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The Most Powerful Arm Ever Invented

Thursday, April 4, 2013

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Here’s a powerful piece of digital convergence that has been created to petition the Australian Government to fund clinical trials for a genetic disease called Muscular Dystrophy, that attacks the muscles of young kids around the world. A robotic arm has been created, which is tasked with translating your Facebook name, into physical signatures on [...]

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HP: The Festival Photoball

Monday, April 1, 2013

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Everyone loves having a turn hitting the huge blow up beach balls at a festival or event before security typically grab and destroy them. Well, this one was a little different and it came with security approval. The HP Photoball consists of one huge blow up ball, a HD camera and a wifi-hub allowing the [...]

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Nike: 8 Interactive Store Windows at Selfridges

Monday, March 4, 2013

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Most of you guys would remember the ‘Nike+ Innovation Center’ that was housed at Selfridges during the London Olympics, but what you might not have seen, were the 8, interactive/reactive kinetic window installations that helped to drag customers into the store. From Kinetic drops that react to people walking past, to dunk-height jumping challenges and [...]

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Ray Ban: Ambermatic Lens App Installation

Tuesday, February 26, 2013

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Just about everyone is adding a custom filter to their apps and campaigns these days, so it’s cool to see RayBan’s take on it, and bringing it out of just the digital world and into the physical, to showcase their retro Ambermatic Lens which is making a comeback. Ray Ban, created an app that let [...]

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Sony: AR Headphone Music Festival

Sunday, February 17, 2013

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Seriously cool. In Shibuya, Tokyo, people who wear headphones (or wanted to try them) were treated to a one of a kind Augmented Reality Music Festival late last year, called the ‘Sony Headphone Music Festival’, which ultimately expanded to ‘Headphone Music Festivals’ all over Japan. The Augmented Reality Music Festivals were created using Sony’s proprietary [...]

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