Tag Archive | "Digital Convergence"

Vivid Light Festival: We See Saw Installation

Wednesday, July 31, 2013

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The Vivid Light Festival attracts millions of people to Sydney Harbour over a 2 week period each year, with the city hosting a Festival of Light, Music and Ideas around the city. ‘We See Saw’ is a collaborative play installation, activating a sense of nostalgia by providing just a few minutes of a time gone [...]

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Medical Mirror: Reading Your Vital Signs

Wednesday, July 31, 2013

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Quantified living is perhaps the most dramatic emerging trend right now, and apart from wearable tracking devices, there will soon be an emergence of connected objects in your home dedicated to quantifying every other part of your life… MIT Media Lab students have created a ‘Medical Mirror’ prototype that is able to monitor vital signs [...]

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Fracture IO: A New Kind of Photo Booth

Wednesday, July 3, 2013

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Fracture IO is a new form of Photo Booth, an installation to create generative, 3D animated artwork based on the form of the human body. This installation was unveiled at the One Show Awards celebration at the Bowery Hotel in New York recently… Fracture IO lets users generate asbtract sculptures in real-time using what seems [...]

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DomiCopter: Dominos Pizza Delivery Drones

Monday, June 17, 2013

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So I’m slightly late to the party on this one, but I need to post for the archive regardless! Introducing the ‘DomiCopter’ Dominos’ First Pizza Delivery Drone that will escape traffic, and ensure you get your pizza hot, no matter how far away you are. Clearly a promotional stunt, I wonder if this can actually [...]

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Points: The World’s Most Advanced Street Sign

Monday, June 10, 2013

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Breakfast New York are famous for creating connected objects and installations, so their most recent piece of work was almost always going to be super cool, and they didn’t disappoint, creating ‘Points’ The World’s Most Advanced Street Sign. Points is a connected object like no other you’ve seen before, taking the shape of a standard [...]

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Scrabble Wi-Fi: Play for Free Wi-Fi Minutes!

Tuesday, June 4, 2013

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Words with Friends? Hell no, this is scrabble Wi-Fi, where you challenge yourself to win free Wi-Fi minutes in places where there isn’t any, buy turning scrabble words into passwords to access the Wi-Fi connection for as long as you are good at spelling words on Scrabble! Scrabble armed special vans with a portable Wi-Fi [...]

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The Pepsi Like Machine

Sunday, June 2, 2013

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I’m a sucker for a vending machine, and here’s a new Pepsi Sampling Machine from Belgium that dispenses a sample everyone time you like their Facebook Page. Once you get to the front of the line, the vending machine drives you to a mobile site, where you can like the page, and then chose your [...]

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Gladiator Energy Drink: The USB Can

Monday, May 27, 2013

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Gladiator is an energy drink in Brazil, positioned to help every day office workers through their daily battles… One of those such battles, is finding the elusive USB at critical points in time… We’ve all had that moment when we can’t find a USB before we run out the door, so Gladiator Energy Drinks aims [...]

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Intel: PUSH for Ultrabook Installation

Monday, May 6, 2013

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There’s a new world of promotions coming this year, and you’ll likely see them being played out in the physical world, with Digital Convergence campaigns gaining traction to connect the digital and physical worlds for more exotic competitions, just this like this one from Intel’s Ultrabook. The competition is called ‘Push for Ultrabook’ and provides [...]

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The Most Powerful Arm Ever Invented

Thursday, April 4, 2013

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Here’s a powerful piece of digital convergence that has been created to petition the Australian Government to fund clinical trials for a genetic disease called Muscular Dystrophy, that attacks the muscles of young kids around the world. A robotic arm has been created, which is tasked with translating your Facebook name, into physical signatures on [...]

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OREO: The Separator Machine

Tuesday, March 5, 2013

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You know you’ve thought about it before, wondering how to separate the cookies from the cream, maybe because you like it separated, maybe because you don’t like the cream, who knows, we’ve all done it, just not like this…! In a very cool video (viral? how many views do you need for something to be [...]

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Nike: 8 Interactive Store Windows at Selfridges

Monday, March 4, 2013

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Most of you guys would remember the ‘Nike+ Innovation Center’ that was housed at Selfridges during the London Olympics, but what you might not have seen, were the 8, interactive/reactive kinetic window installations that helped to drag customers into the store. From Kinetic drops that react to people walking past, to dunk-height jumping challenges and [...]

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Ray Ban: Ambermatic Lens App Installation

Tuesday, February 26, 2013

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Just about everyone is adding a custom filter to their apps and campaigns these days, so it’s cool to see RayBan’s take on it, and bringing it out of just the digital world and into the physical, to showcase their retro Ambermatic Lens which is making a comeback. Ray Ban, created an app that let [...]

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Firewall: A Depth Sensitive Interactive Wall

Wednesday, January 2, 2013

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Firewall is an interactive installation, a seemingly normal wall that is actually a stretched spandex surface which acts as a membrane interface sensitive to depth. People can push, touch, move and create fire-like visuals dynamically depending on the speed, pressure, depth and movement of the interaction with the spandex surface. On top of that, each [...]

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Swedish Post: Parcel Memory Xmas Game

Tuesday, December 11, 2012

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Swedish Post are famous for huge Xmas installations, in fact you probably remember last years ‘Xmas on Wheels‘ installation created in a huge warehouse that allowed users to shoot their own photos of a real life nativity set. Probably the benchmark for all Xmas creative pieces in 2011. So in 2012, they’ve back it up [...]

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