Tag Archive | "Digital Convergence"

Forever 21: Instagram Powered Thread Screen

Sunday, July 26, 2015


Forever 21 have stepped up to the plate with a new Instagram Powered Thread Screen, which in short, is a huge machine made of 200,000 parts, weighing 2,000 lbs, and taking over a year and half to engineer and build (all by hand). With the massive machine displaying users Instagrams 24 hours a day, with [...]

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The Climate Portal: Weather Simulation Booths

Sunday, June 14, 2015


If you’ve ever wondered what the weather was like at your next destination while waiting for a flight, well, now you won’t have to with a new installation at Stockholm’s Arlanda Airport, called “The Climate Portal”. An installation that simulates a range of weather conditions. The installation, created by the guys at Akestam Holst, brings [...]

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Shadow WiFi: Preventing Skin Cancer

Wednesday, May 13, 2015


Skin Cancer is one of the world’s fastest growing diseases, and in Playa Agua Dulce, Peru, they’ve created an installation to help prevent it… Shadow WiFi, a large structure placed on beaches with a directional WiFi broadcast so that the free WiFi area moved in line with the shadow from the structure, and anyone left [...]

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Shell Creates ‘Player’ Powered Football Field

Friday, September 12, 2014


In the Favela’s of Rio, Shell’s #MakeTheFuture program has just unveiled a soccer pitch that is powered by the players foot steps, powering the lights at night so the local community can play their most loved game, 24 hours a day without the reliance on paid electricity. Created with the famous Pavegen impact/power tiles that [...]

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Heart Bot: An Experimental Drawing Machine

Wednesday, September 3, 2014


Meet ‘Heart Bot’ an experimental drawing machine created by Intel, SMS Audio and Sid Lee as a digital art installation for guests at the Intel ‘Biosport’ headphones launch at The New Museum in NYC. Heart Bot is an experimental machine controlled by the heart rate of its audience. Interactive with the experimental drawing machine was [...]

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Saatchi & Saatchi NDS: Feel The Reel Experience

Sunday, August 17, 2014


If you weren’t in Cannes this year or just didn’t get a chance to make it to the Saatchi & Saatchi New Directors Showcase, then you missed out on a pretty cool experience, and that’s not just because there was some great film shown, but because the audience became the experiment in 2014. Each person [...]

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JIBO: The World’s First Family Robot

Wednesday, July 30, 2014


Meet JIBO, a real-life social robot that might just change the way you think smart objects and how you’d picture them in your home. And ok sure, this is a concept video, making it seem so fluid and responsive, so there is much to be desired, but… Will this be a robot that people would [...]

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ASICS: The Remote Volleyball Cannon Challenge

Monday, July 28, 2014


ASICS have become famous over the last few years for creating interactive installations to engage fans and athletes in new and interesting ways to promote the brand. The latest installation is called ‘The Kerri Cannon’ which is a remote-operated spiking machine built to replicate the power and accuracy of top professional female players like Kerri [...]

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Nokia Lumia: 180 Degree Camera Arc Experience

Sunday, May 25, 2014


Nokia are famous for small films shot on their Lumia phones, and here’s the latest one called ‘Living Moments – Multi Lumia Arc of Wonder’ where they’ve taken a contraption featuring 50 Nokia Lumia phones, formed in an Arc, synced to take more than 30,000 images across Manhattan, including areas such as Union Square, Allen [...]

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Beck’s Beer: World’s First Playable Music Posters

Monday, May 19, 2014


Check out these playable music posters from Beck’s Beer, where they’ve hooked up conductive ink to sensors and speakers in each posters, allowing it to come to life with each touch of the poster. While Beck’s are claiming it’s a world first, it’s probably not, there was the spotify one, plus this playable sonic poster [...]

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The Social Swipe: Charity Donation Billboard

Monday, May 5, 2014


This is a cool Interactive Charity Donation Billboard, it’s called ‘The Social Swipe’ and it places a dual screen billboard at the centre of the equation, through the middle runs a credit card swipe reader, which instantly turns credit card donation swipes into synced video on the screens. It’s a cool way to get people [...]

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Coca-Cola ‘Recycling’ Happiness Arcade Machine

Sunday, May 4, 2014


Just in time for Cannes, comes the Coca-Cola ‘Recycling’ Happiness Arcade Machine, where you pay for a game, with an empty bottle, to encourage people to recycle in Dakar, a city of 15 million people. The campaign is designed to show that recycling can be fun, while highlighting the serious issues of rubbish and the [...]

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Sublimotion: The Multi-Sensory Restaurant

Tuesday, April 29, 2014


Ok Tech-Foodies, it’s time to jump on a plane to the Hard Rock Hotel in Ibiza from May 2014, where you’ll be able to encounter the ultimate luxury dining experience, the most expensive meal in the world at $2,000 per person, which is all part of a sensory theatre by one of the world’s best [...]

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The Sound Of Taste: An Interactive ‘Sonic’ Poster

Sunday, April 13, 2014


This is what’s know as a ‘sonic’ poster, a bluetooth connected printed posted that communicates with your mobile phone, utilising it as the speaker to bring the poster to life. Grey London have collaborated on an interactive poster that uses innovative ‘touch sensitive’ inks to turn the surface area of the paper into an interactive [...]

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Game Of Thrones: Bring Down The King

Monday, April 7, 2014


In a medieval meets modern twist, this installation to promote the new season of Game of Thrones in New Zealand challenges people to tweet #BringDownTheKing that powers a contraption in a town square in New Zealand where a rope tied to a sculpture of King Joffrey, tightens with every tweet… Very cool, check it out [...]

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PlayStation: The Electric Shock Machine

Sunday, March 30, 2014


Playstation have created an installation that challenges people to insert their fingers into a machine that shock them, as a stunt to promote the new ‘inFAMOUS: Second Son’ game. People step right up, insert their fingers into the holes in the machine, before it charges up and starts increasing the shock over 5 long seconds… [...]

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Knitbot: Budweiser’s Tweet Powered Knitting Bot

Tuesday, December 10, 2013


We thought knitting machines might be popular this year, and they are, with a whole bunch of brands jumping on the bandwagon, like Coca-Cola and Budweiser… The later, being called ‘Knitbot’ which is a Tweet Powered Knitting Machine from Budweiser in the UK, and will produce festive knitwear for supporters of designated drivers. So if [...]

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Volkswagen GTI: Play the Road. Create Music.

Tuesday, December 3, 2013


Here is the latest Volkswagen GTI campaign, if you can even call it a campaign, I guess. Think of it more as a new experience, a new way to make music, in fact, its a whole new way to put together driving music, because it’s actually the way you drive the car, that you create [...]

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SNCF Railways: Interactive Doors To Europe

Tuesday, November 5, 2013


Imagine if you could be connected from one holiday destination to another in real time, well, that’s exactly what SNCF Railways did for their latest campaign, ‘Europe, It’s just Next Door’. They placed interactive doors across prominent tourist locations in Europe, where each door hid full-bleed LED Screens, connected live to other parts of Europe, [...]

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Constellaction: The Light Chain Installation

Monday, October 14, 2013


This is seriously cool. Light Chains or Waves that connect with and activate the pyramid object next to it. Constellaction is an audio/visual installation featuring tetrahedron-shaped (ok I’ll just keep calling it a Pyramid) object’s that emit light and noise when triggered by other light. So when you place a whole batch of these little [...]

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