industry news, social media, insights, and other great digital trends from all over the world.
Tag Archive | "Digital Convergence"
Knitbot: Budweiser’s Tweet Powered Knitting Bot
We thought knitting machines might be popular this year, and they are, with a whole bunch of brands jumping on the bandwagon, like Coca-Cola and Budweiser… The later, being called ‘Knitbot’ which is a Tweet Powered Knitting Machine from Budweiser in the UK, and will produce festive knitwear for supporters of designated drivers. So if [...]
Continue reading...Volkswagen GTI: Play the Road. Create Music.
Tuesday, December 3, 2013
Here is the latest Volkswagen GTI campaign, if you can even call it a campaign, I guess. Think of it more as a new experience, a new way to make music, in fact, its a whole new way to put together driving music, because it’s actually the way you drive the car, that you create [...]
Continue reading...SNCF Railways: Interactive Doors To Europe
Tuesday, November 5, 2013
Imagine if you could be connected from one holiday destination to another in real time, well, that’s exactly what SNCF Railways did for their latest campaign, ‘Europe, It’s just Next Door’. They placed interactive doors across prominent tourist locations in Europe, where each door hid full-bleed LED Screens, connected live to other parts of Europe, [...]
Continue reading...Constellaction: The Light Chain Installation
Monday, October 14, 2013
This is seriously cool. Light Chains or Waves that connect with and activate the pyramid object next to it. Constellaction is an audio/visual installation featuring tetrahedron-shaped (ok I’ll just keep calling it a Pyramid) object’s that emit light and noise when triggered by other light. So when you place a whole batch of these little [...]
Continue reading...Vivid Light Festival: We See Saw Installation
Wednesday, July 31, 2013
The Vivid Light Festival attracts millions of people to Sydney Harbour over a 2 week period each year, with the city hosting a Festival of Light, Music and Ideas around the city. ‘We See Saw’ is a collaborative play installation, activating a sense of nostalgia by providing just a few minutes of a time gone [...]
Continue reading...Medical Mirror: Reading Your Vital Signs
Wednesday, July 31, 2013
Quantified living is perhaps the most dramatic emerging trend right now, and apart from wearable tracking devices, there will soon be an emergence of connected objects in your home dedicated to quantifying every other part of your life… MIT Media Lab students have created a ‘Medical Mirror’ prototype that is able to monitor vital signs [...]
Continue reading...Fracture IO: A New Kind of Photo Booth
Wednesday, July 3, 2013
Fracture IO is a new form of Photo Booth, an installation to create generative, 3D animated artwork based on the form of the human body. This installation was unveiled at the One Show Awards celebration at the Bowery Hotel in New York recently… Fracture IO lets users generate asbtract sculptures in real-time using what seems [...]
Continue reading...DomiCopter: Dominos Pizza Delivery Drones
Monday, June 17, 2013
So I’m slightly late to the party on this one, but I need to post for the archive regardless! Introducing the ‘DomiCopter’ Dominos’ First Pizza Delivery Drone that will escape traffic, and ensure you get your pizza hot, no matter how far away you are. Clearly a promotional stunt, I wonder if this can actually [...]
Continue reading...Points: The World’s Most Advanced Street Sign
Monday, June 10, 2013
Breakfast New York are famous for creating connected objects and installations, so their most recent piece of work was almost always going to be super cool, and they didn’t disappoint, creating ‘Points’ The World’s Most Advanced Street Sign. Points is a connected object like no other you’ve seen before, taking the shape of a standard [...]
Continue reading...Scrabble Wi-Fi: Play for Free Wi-Fi Minutes!
Tuesday, June 4, 2013
Words with Friends? Hell no, this is scrabble Wi-Fi, where you challenge yourself to win free Wi-Fi minutes in places where there isn’t any, buy turning scrabble words into passwords to access the Wi-Fi connection for as long as you are good at spelling words on Scrabble! Scrabble armed special vans with a portable Wi-Fi [...]
Continue reading...The Pepsi Like Machine
Sunday, June 2, 2013
I’m a sucker for a vending machine, and here’s a new Pepsi Sampling Machine from Belgium that dispenses a sample everyone time you like their Facebook Page. Once you get to the front of the line, the vending machine drives you to a mobile site, where you can like the page, and then chose your [...]
Continue reading...Gladiator Energy Drink: The USB Can
Monday, May 27, 2013
Gladiator is an energy drink in Brazil, positioned to help every day office workers through their daily battles… One of those such battles, is finding the elusive USB at critical points in time… We’ve all had that moment when we can’t find a USB before we run out the door, so Gladiator Energy Drinks aims [...]
Continue reading...Intel: PUSH for Ultrabook Installation
Monday, May 6, 2013
There’s a new world of promotions coming this year, and you’ll likely see them being played out in the physical world, with Digital Convergence campaigns gaining traction to connect the digital and physical worlds for more exotic competitions, just this like this one from Intel’s Ultrabook. The competition is called ‘Push for Ultrabook’ and provides [...]
Continue reading...The Most Powerful Arm Ever Invented
Thursday, April 4, 2013
Here’s a powerful piece of digital convergence that has been created to petition the Australian Government to fund clinical trials for a genetic disease called Muscular Dystrophy, that attacks the muscles of young kids around the world. A robotic arm has been created, which is tasked with translating your Facebook name, into physical signatures on [...]
Continue reading...OREO: The Separator Machine
Tuesday, March 5, 2013
You know you’ve thought about it before, wondering how to separate the cookies from the cream, maybe because you like it separated, maybe because you don’t like the cream, who knows, we’ve all done it, just not like this…! In a very cool video (viral? how many views do you need for something to be [...]
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- Infographic: Social Media Stats 2013
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Tuesday, December 10, 2013
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