My very good friends from Guvera (an Aussie startup) have just launched their free digital content platform that covers music, video, movies and eventually games! Guvera works with advertisers creating branded channels and offering free downloads in return for channel interaction or essentially brand engagement. They’ve got 10′s of thousands of people registered for free [...]
Continue reading...Thursday, March 4, 2010
This is an interesting new digital concept from SilkTricky (a digital content agency) where they’ve created a combination of interactive movie that meets an iPhone app game to complete the story! It’s called Bank Run (you can start watching here) and empowers you to control the short film’s direction online, once you’ve watched that part, [...]
Continue reading...Friday, January 9, 2009
I love this campaign. It’s bold, it’s quirky and best of all, it’s usually the type of campaign that a client never buys (this time they did), particurally when its website and URL’s can easily be confused or misheard. The Compare The Meerkats Campaign is basically a play on Compare the Market (car insurance) that [...]
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Wednesday, April 28, 2010
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