industry news, social media, insights, and other great digital trends from all over the world.
Tag Archive | "Digital Campaigns"
Audi A6: Interactive YouTube Driving Experience
Tweet Pin It Audi is claiming to have launched the world’s first interactive YouTube driving experience for the new Audi A6. The interactive YouTube experience uses the indexing feature so you can control the video with your keypad numbers, allowing you to jump from section to section to provide the illusion that you are actually [...]
Continue reading...Beck’s: Green Box Project Vimeo Takeover
Monday, October 3, 2011
Tweet Pin It Here is a nice, simple yet creative Vimeo takeover that doesn’t try too hard to pull you into the experience like many of the standard YouTube template takeovers seem to do. It’s for the Beck’s Green Box Project, a global fund established to inspire, celebrate and financially support talent in art, design, [...]
Continue reading...Virgin Mobile FreeFest: The Echo Temple
Friday, September 30, 2011
Tweet Pin It An Echo Temple? Yep, Kyocera teamed up with Virgin to create this amazing installation at the Virgin Mobile FreeFest, allowing users to play virtual instruments and create music by moving their body in front of motion-tracking cameras. But it wasn’t just about body movement, you could use fans that had special (rather [...]
Continue reading...IKEA: The World’s Most Liked Showroom
Tuesday, August 16, 2011
Tweet Pin It IKEA do some very cool social work around the world and here is one of their simpler, but just as innovative ideas, this time around the social shopping phenomenon, created by two young advertising students Jeena and John from the Willem de Kooning Academy in Rotterdam. It takes a simple notion of [...]
Continue reading...Frijj: You LOL You Lose Advergame
Monday, August 15, 2011
Tweet Pin It This new advergame from Frijj utilises an interesting mashup of funny, weird and seriously bad YouTube videos with webcams and facial recognition to create the “You LOL You Lose” app. The advergame pits you against friends from your social networks, in a challenge of who can keep a straight face for the [...]
Continue reading...ATG: Multi-Player Swedish Horse Racing Game
Wednesday, July 13, 2011
Tweet Pin It You may have seen this neat campaign launch in the last few days, it’s called “The Race“, a real-time, multi-player virtual horse racing game that goes a step further than you’d expect, by utilising a few extra senses to help players win the race, including your computers microphone to help cheer your [...]
Continue reading...HBO True Blood: Immortalize Yourself App
Wednesday, June 15, 2011
Tweet Pin It HBO have launched their latest digital campaign for season 4 of True Blood, creating a Facebook app called “Immortalize Yourself” that plays out a unique, customised video featuring you and your friends… You can choose who features in it, or let it pick randomly from your profile… If you are a huge [...]
Continue reading...Stockholm: The Homeless Banner Campaign
Wednesday, May 25, 2011
Tweet Pin It Here is a neat little case study for Stadsmission, a small charity dedicated to helping the homeless in Stockholm. The “Homeless Banners” campaign was based around a blank, homeless banner with no website to live, a banner that has been re-sized, and waiting for a home… When users got to the micro-site, [...]
Continue reading...The Vodafone Pixel Hunt
Friday, May 13, 2011
Tweet Pin It This was a great little promo for Vodafone’s release of the LG Optimus in Germany, created to help highlight the quality of the 5 mega pixel camera. The promotion was called the Vodafone Pixel Hunt, and was based around an online game that held a 5 Million Pixel image that just happened [...]
Continue reading...Nike “Zlatan” Zuperfly Virtual Experience
Friday, April 22, 2011
Tweet Pin It Know Zlatan Ibrahimovic? Well he plays for AC Milan and has just over 1 million fans on Facebook, so I’m assuming her is a half decent player! So if you’re a fan, you can now play Nike’s “Zuperfly” Game, well actually, its more of a virtual experience seeing the guys from Naked [...]
Continue reading...Carlsberg “Unbottle Yourself” Campaign App
Tuesday, March 29, 2011
Tweet Pin It Carlsberg is on a mission to unbottle an entire nation, the problem is, that nation is Sweden, supposedly one of the most reserved nations in the world. So, Carlsberg have created a campaign called “Unbottle Yourself” an iPhone app that has 500 challenges to help get more out of people. Starting in [...]
Continue reading...Mercedes-Benz: Transparent Walls Installation
Wednesday, March 9, 2011
Tweet Pin It Mercedes-Benz have created an innovative digital installation to showcase a new feature called “pre-safe”, an automatic detection system looking for road danger, that actually has the power to take control of the car to avoid possible incidents, like say, emergency breaking. So, the guys at agency Jung von Matt/Elbe in Germany, created “Transparent Walls” in [...]
Continue reading...KLM’s Passenger Social Surprise Experiment
Wednesday, January 5, 2011
Tweet Pin It Remember how great it felt the first time you got a social response from a brand you love or business you deal with? All the good will generated by their speedy response? Well, KLM decided to run an experiment with it’s social community, for people who check in via foursquare for flights or tweet about [...]
Continue reading...M&M’S: Find Red On Google Street View
Sunday, November 7, 2010
Tweet Pin It BBDO Proximity in Canada have teamed up with M&M’s to create a new campaign based inside Google Street View called Find Red. Essentially it’s an online treasure hunt where people are required to find clues that will be seeded on the M&M’s YouTube, Twitter, Foursquare and Facebook pages over the next few [...]
Continue reading...Samsung SuperSwypers Campaign Case Study
Monday, November 1, 2010
Tweet Pin It Not sure if you guys got to see this Samsung Galaxy S campaign from a few months back in Holland? If not, here is the case study video! Muse Amsterdam & Starcom created a campaign called SuperSwypers, a crack team of roving personal reporters who saved the day for hundreds of people [...]
Continue reading...Get Your Digital Honey Right Here - Daily!
- Subscribe for your digital buzz fix directly to your email.
 |  |  |  |  |
Digital Buzz Partners, Friends & Sponsors!
Become A Digital Buzz Fan On Facebook!
- Infographic: The rise of QR codes
- Infographic: Social Media Statistics For 2012
- Infographic: The Real Cost Of Social Media
- Diesel's Real Life "Likes" via QR Codes
- Infographic: The Growth of Social Media in 2011
- Infographic: Asia-Pacific Social Media Statistics
- Cannes Cyber Lions: The Winning Case Studies
- Infographic: Why People Follow Brands
- Infographic: Social Media ROI Statistics
- Infographic: First Google+ Statistics & Facts
- Catriona Watson-Lamb: Great to see a company finally using QR codes in a...
- malkuper: Nice. Was there support for this banner? Did it cl...
- davet: Ever seen this?http://www.wildstylecity.com/ws...
- Nafee: Awesome idea !!...
- Julian dianomi: Not wanting to be a downer but I've found the vast...
- Waternet: The Amsterdam Peeing Challenge
- Infographic: Instagram Statistics 2012
- Mercedes-Benz: QR Code Trophies
- LYNX Anarchy: The World’s First Invisible Ad
- TwitPoker: Bet Your Followers
- Stride Gum: The World’s Longest Banner Ad
- Nike Building Twist: Projection Mapping Event
- Video Infographic: Pinterest Statistics & Facts
- Absolut Inspire: Augmented Reality Street Art
- Emart Sunny Sale: 3D Shadow QR Code
Monday, October 10, 2011
12 Comments