Tag Archive | "diesel digital campaigns"

Diesel Island: Join the Land of the Stupid

Sunday, March 13, 2011


Diesel has launched their latest campaign; Diesel Island: Land of the Stupid, Home of the Brave. An interesting microsite concept to showcase items from their new range, on top of a pretty cool video the site takes you through the island’s history (including a suitably stupid national anthem), island street view that manages to take [...]

Continue reading...

Diesel Cam: Connecting Stores With Facebook

Sunday, May 16, 2010


This is the Diesel store in Spain and while people like Levi’s have been busy building in the new Facebook ’like’ functionality into their online stores, Diesel has been integrating Facebook into a real-world store and they’ve called it Diesel Cam. It’s a touchscreen system that sits outside the change rooms and allows customers to take photos of themselves, [...]

Continue reading...

DIESEL: Shopable Spring Video Catalogue

Wednesday, March 31, 2010


Diesel has just launched their 2010 Spring / Summer Catalogue and have followed a growing trend of creating an interactive video catalogue that allows you to shop inside that experience. While this is a nice execution, the video itself is pretty funky, and the interactivity very cool, the actual shopping experience is clunky and pretty [...]

Continue reading...