Tag Archive | "Coca Cola"

Coca-Cola: Just Dance Now Mobile Campaign

Sunday, October 5, 2014


Coca-Cola has teamed up with Ubisoft on the new ‘Just Dance Now’ mobile game that is sweeping the world, in an integrated content play that sees players scanning Coke cans to unlock special content and activities inside the game. Further pushing the growing trend of native content plays for big global brands into the gaming [...]

Continue reading...

Coca-Cola: The Mini Kiosk

Friday, June 13, 2014


Here’s a fun little stunt to launch Coca-Cola’s new 150ml cans, a Mini Kiosk, for a mini can. There’s not much else to it really, but it’s a little bit of fun and a smart experiential piece to launch the new product. I think this shows you don’t always need an interactive vending machine!

Continue reading...

Coca-Cola: The Fair Play Machine

Friday, May 23, 2014


This one is for the archives, and another reminder that interactive vending machines are about to explode with the world cup just about here! With Pepsi and Coca-Cola battling it out for PR headlines and video content showcasing cool, interactive machines, that connect people around their favourite soda. This one from Coke, is about Fair [...]

Continue reading...

Coca-Cola: CokeDrones Bring Happiness By Air

Sunday, May 11, 2014


Coca-Cola is the latest company to use Drones in a marketing stunt to get YouTube views. This time, it’s in Singapore, a place where almost the entire labour force is made up of foreign workers, who are away from family for long periods of time, while they work to create the beautiful Singapore city. So [...]

Continue reading...

Coca-Cola: The Social Media Gard

Thursday, February 20, 2014


This is Genius. Pure Genius. And by that I mean I probably need one, and so do the millions of other people who stare into phones in all social scenarios! The Social Media Guard takes the “social” out of media and puts it back into your life. There’s not a lot more to say, apart [...]

Continue reading...

Coca-Cola: The Invisible Vending Machine

Monday, February 17, 2014


Over the last couple of years we have seen lots of vending machine ideas. Some of them were smart but the rest was just ordinary. For the past Valentine’s Day Coca-Cola found another way to surprise us with their mighty happiness spreading machines. This time they made ”The Invisible Vending Machine”, which became visible only to [...]

Continue reading...

Coca-Cola: The Wrapping Paper Billboard

Tuesday, January 7, 2014


Showing that cool billboards don’t always have to be digital, this one from Coca-Cola is not just smart, but it’s perfectly on brand, in a way customers want to interact with the company. The Wrapping Paper Billboard saw hundreds of people able to walk past to grab a full sheet of ‘Open Happiness’ wrapping paper [...]

Continue reading...

Coca-Cola: Meet The Social Robot

Monday, August 19, 2013


Imagine a robot avatar that participates in activities for you, when you can’t actually be there in person… Meet Coca-Cola’s Social Robot, that allowed teenagers in Israel to join in the fun of the Coca-Cola Summer Love Festival, from their computers at home… The Social Robots allowed teenagers to virtually walk around the festival by [...]

Continue reading...

Coca-Cola: The Personalised Road

Monday, August 12, 2013


Playing on the back of things like ‘Share A Coke’ made famous in Australia, Coca-Cola in Israel have created ‘The Personalised Road’ a long popular strip of billboards that have been converted into personalised Coca-Cola messages for anyone who downloaded and connected to the app. Using geo-fencing, whenever a consumer approached the billboard, their phone [...]

Continue reading...

Coca-Cola: The Sharing Can

Monday, June 3, 2013


What a brilliant idea. A Coca-Cola Can that you can break apart and share! As part of the ongoing ‘Share Happiness/Open Happiness’ creative platforms, Coca-Cola has come up with a brilliant idea, a Coca-Cola can that you can twist to separate, creating 2 mini-cans ready to be shared!

Continue reading...

Coca-Cola: Small World Happiness Machines

Monday, May 20, 2013

1 Comment

In the latest ‘Open Happiness’ installation from Coca-Cola, they set out to break down barriers and create a simple moment of connection between two nations, India and Pakistan, who have different opinions. But ‘Small World Machines’ from Coca-Cola sets aside the differences and allows people to connect in real time, with people in both countries, [...]

Continue reading...

Diet Coke ‘Slender Vender’ Vending Machine

Wednesday, May 15, 2013


You guys know I love a good vending machine, and while this one probably isn’t as cool as most of the ones we post here on Digital Buzz, it does get bonus points for being innovative for a standard machine,but also because the idea matches the message so perfectly. I think they may have gone [...]

Continue reading...

Coca-Cola: The Remix Music Bottle

Thursday, April 18, 2013

1 Comment

So it looks like Coca-Cola might have jumped in with the guys who created the ‘Sound Bottle’ earlier this year, to create The Coca-Cola Remix Bottle. Which listens to the sounds when opened, to bottle them back up, and release the sound when re-opened… Check it out!

Continue reading...

Coca-Cola: Sing For Me Vending Machine

Monday, December 17, 2012


Just in time for the holiday season comes this pretty cool, interactive vending machine from Coca-Cola called the ‘Sing For Me Vending Machine’. In vending machine has a digital touch screen which allows you to choose a Christmas Carol, along with 2x microphones so you and a friend can get in on the action… Sing [...]

Continue reading...

Coca-Cola: The Dancing Vending Machine

Tuesday, October 9, 2012


Here is the latest ‘Happiness’ project from Coca-Cola, this time from Korea, where a huge interactive dancing vending machine was created, rewarding people who completed the tasks with free drinks, the harder the challenge the more free coke people scored! At first glance, it’s a pretty robust game, powered by a Microsoft Kinect with image [...]

Continue reading...

Coca-Cola: The Happiness Table

Sunday, September 23, 2012


Here’s another ‘Happiness’ stunt in Coca-Cola’s growing line of experiential/ambient activations. This time created out of a Coca-Cola truck that transforms into a community dinner party with a seemingly weird mechanical drink delivery mechanism… They grabbed a famous chef, headed to a beautiful village in Naples and unveiled a semi fine dining experience for anyone [...]

Continue reading...

Coca-Cola: Post-It Note Stop-Motion Video

Friday, June 22, 2012


Yesterday we had the Vodafone Stop Motion Fan Celebration and here’s another great stop motion from Coca-Cola. Coca-Cola commissioned Italian artist Eduardo Zamarro to create this stop motion for the Wall of Happiness at the brand’s Conference of Happiness. The artist created the world’s largest stop-motion video using only post-it notes. The 1 million post-it [...]

Continue reading...

Coca-Cola: The Downloadable Concert

Monday, May 21, 2012


Coca-Cola Columbia recently set out to promote their new online radio station Coke FM. So Coca-Cola took a popular local band and hosted a live convert on a stage that was suspended over 50m from the ground. To get the band down to ground level, the crowd had to download songs from the band’s latest [...]

Continue reading...

Coca-Cola: The Cheering Truck

Tuesday, May 1, 2012

1 Comment

Here’s another great real-world campaign from Coca-Cola, ‘The Cheering Truck’. The brand’s well known red truck has been fitted with a recording booth and has been travelling all over Argentina collecting the cheers of football fans to support the Argentinean team. The truck drove through 19 provinces in Argentina, stopping in selected areas inviting fans [...]

Continue reading...

Coca-Cola: Papertweetos

Saturday, March 10, 2012


Coca-Cola brought tweets to life to celebrate the Argentinean national soccer team playing in Copa América last year. Every time the team play people cheer for them, anytime and everywhere, by tweeting and throwing bits of paper into the air at the stadium during the game. To boost encouragement for the team, Coca-Cola combined the [...]

Continue reading...