Tag Archive | "Coca Cola"

Coca-Cola: The Social Media Gard

Thursday, February 20, 2014

32 Comments

This is Genius. Pure Genius. And by that I mean I probably need one, and so do the millions of other people who stare into phones in all social scenarios! The Social Media Guard takes the “social” out of media and puts it back into your life. There’s not a lot more to say, apart [...]

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Coca-Cola: The Invisible Vending Machine

Monday, February 17, 2014

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Over the last couple of years we have seen lots of vending machine ideas. Some of them were smart but the rest was just ordinary. For the past Valentine’s Day Coca-Cola found another way to surprise us with their mighty happiness spreading machines. This time they made ”The Invisible Vending Machine”, which became visible only to [...]

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Coca-Cola: The Wrapping Paper Billboard

Tuesday, January 7, 2014

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Showing that cool billboards don’t always have to be digital, this one from Coca-Cola is not just smart, but it’s perfectly on brand, in a way customers want to interact with the company. The Wrapping Paper Billboard saw hundreds of people able to walk past to grab a full sheet of ‘Open Happiness’ wrapping paper [...]

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Coca-Cola: Meet The Social Robot

Monday, August 19, 2013

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Imagine a robot avatar that participates in activities for you, when you can’t actually be there in person… Meet Coca-Cola’s Social Robot, that allowed teenagers in Israel to join in the fun of the Coca-Cola Summer Love Festival, from their computers at home… The Social Robots allowed teenagers to virtually walk around the festival by [...]

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Coca-Cola: The Personalised Road

Monday, August 12, 2013

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Playing on the back of things like ‘Share A Coke’ made famous in Australia, Coca-Cola in Israel have created ‘The Personalised Road’ a long popular strip of billboards that have been converted into personalised Coca-Cola messages for anyone who downloaded and connected to the app. Using geo-fencing, whenever a consumer approached the billboard, their phone [...]

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Coca-Cola: The Sharing Can

Monday, June 3, 2013

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What a brilliant idea. A Coca-Cola Can that you can break apart and share! As part of the ongoing ‘Share Happiness/Open Happiness’ creative platforms, Coca-Cola has come up with a brilliant idea, a Coca-Cola can that you can twist to separate, creating 2 mini-cans ready to be shared!

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Coca-Cola: Small World Happiness Machines

Monday, May 20, 2013

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In the latest ‘Open Happiness’ installation from Coca-Cola, they set out to break down barriers and create a simple moment of connection between two nations, India and Pakistan, who have different opinions. But ‘Small World Machines’ from Coca-Cola sets aside the differences and allows people to connect in real time, with people in both countries, [...]

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Diet Coke ‘Slender Vender’ Vending Machine

Wednesday, May 15, 2013

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You guys know I love a good vending machine, and while this one probably isn’t as cool as most of the ones we post here on Digital Buzz, it does get bonus points for being innovative for a standard machine,but also because the idea matches the message so perfectly. I think they may have gone [...]

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Coca-Cola: The Remix Music Bottle

Thursday, April 18, 2013

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So it looks like Coca-Cola might have jumped in with the guys who created the ‘Sound Bottle’ earlier this year, to create The Coca-Cola Remix Bottle. Which listens to the sounds when opened, to bottle them back up, and release the sound when re-opened… Check it out!

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Coca-Cola: Sing For Me Vending Machine

Monday, December 17, 2012

3 Comments

Just in time for the holiday season comes this pretty cool, interactive vending machine from Coca-Cola called the ‘Sing For Me Vending Machine’. In vending machine has a digital touch screen which allows you to choose a Christmas Carol, along with 2x microphones so you and a friend can get in on the action… Sing [...]

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Coca-Cola: The Dancing Vending Machine

Tuesday, October 9, 2012

7 Comments

Here is the latest ‘Happiness’ project from Coca-Cola, this time from Korea, where a huge interactive dancing vending machine was created, rewarding people who completed the tasks with free drinks, the harder the challenge the more free coke people scored! At first glance, it’s a pretty robust game, powered by a Microsoft Kinect with image [...]

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Coca-Cola: The Happiness Table

Sunday, September 23, 2012

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Here’s another ‘Happiness’ stunt in Coca-Cola’s growing line of experiential/ambient activations. This time created out of a Coca-Cola truck that transforms into a community dinner party with a seemingly weird mechanical drink delivery mechanism… They grabbed a famous chef, headed to a beautiful village in Naples and unveiled a semi fine dining experience for anyone [...]

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Coca-Cola: Post-It Note Stop-Motion Video

Friday, June 22, 2012

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Yesterday we had the Vodafone Stop Motion Fan Celebration and here’s another great stop motion from Coca-Cola. Coca-Cola commissioned Italian artist Eduardo Zamarro to create this stop motion for the Wall of Happiness at the brand’s Conference of Happiness. The artist created the world’s largest stop-motion video using only post-it notes. The 1 million post-it [...]

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Coca-Cola: The Downloadable Concert

Monday, May 21, 2012

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Coca-Cola Columbia recently set out to promote their new online radio station Coke FM. So Coca-Cola took a popular local band and hosted a live convert on a stage that was suspended over 50m from the ground. To get the band down to ground level, the crowd had to download songs from the band’s latest [...]

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Coca-Cola: The Cheering Truck

Tuesday, May 1, 2012

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Here’s another great real-world campaign from Coca-Cola, ‘The Cheering Truck’. The brand’s well known red truck has been fitted with a recording booth and has been travelling all over Argentina collecting the cheers of football fans to support the Argentinean team. The truck drove through 19 provinces in Argentina, stopping in selected areas inviting fans [...]

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