Tag Archive | "Charity Campaigns"

Faktum Hotels: Book a Homeless Person’s Room

Wednesday, January 9, 2013

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There are a tonne of ways to think about Charity Campaigns, but this one is just a tad different. Raising awareness for the Homeless in Gothenburg (about 3400 people), Forsman & Bodenfors created a booking website so that you can browse and book a homeless person’s bed for the night, just like you would any [...]

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Stockholm: The Homeless Banner Campaign

Wednesday, May 25, 2011

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Here is a neat little case study for Stadsmission, a small charity dedicated to helping the homeless in Stockholm. The “Homeless Banners” campaign was based around a blank, homeless banner with no website to live, a banner that has been re-sized, and waiting for a home… When users got to the micro-site, they were promoted [...]

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