Need to charge your new electric car? There is an iPhone App for that too! It seems everyone has an iPhone these days, or everyone is developing an App for it. Nissan is reportedly in the prototype stages of developing an iPhone application that integrates the ubiquitous device with the onboard computer of the upcoming Nissan LEAF electric [...]
Continue reading...Sunday, July 12, 2009
There are a lot of Augmented Reality campaigns in the market at moment, but the video above is refreshing, it shows a little insight into the making of the MINI Augmented Reality campaign. The campaign was pretty standard in comparison to others I’ve posted like the Eminem Augmented Reality but the video shows some behind [...]
Continue reading...Tuesday, May 26, 2009
The new 3rd Generation Prius Microsite has been launched by Saatchi & Saatchi (LA) with EVB & Laika. It’s stunning a mix of Flash, 3D Video, Info Graphics and some amazing art direction. The site takes you through a 3D video world of landscapes and car sequences showcasing the newest features on the 3rd Generation Prius. Throughout the site [...]
Continue reading...Thursday, May 14, 2009
Nissan Australia have today launched a very cool 370Z Augmented Reality Website created by Tequila. Potential buyers have been sent a cool DM piece, complete with a steering wheel cut-out that becomes the receptor for the new Nissan 370Z Augmented Reality application (or you can just print one). All you need is a web-cam, the steering wheel [...]
Continue reading...Tuesday, May 12, 2009
FIAT has won best in show for the interactive category of the One Show with “Eco Drive” by AKQA. A very cool site / app that allows you to plug in a USB to your car (FIAT ofcourse) while driving, then plug it into your computer and sync with the app, which then gives you a [...]
Continue reading...Monday, May 11, 2009
Crispin, Porter & Bogusky have launched a new site for Volkswagen called TDI Truth & Dare. Setup somewhat like a blog, featuring a stack of videos demonstrating “truth or dare” style events on how clean the new Volkswagen Diesel Technology really is. I actually think its a great site in helping to convince the audience of [...]
Continue reading...Thursday, May 7, 2009
Volkswagen have launched a very cool new site for the Tiguan. A 4WD that is city-slicker meets go anywhere weekender in typical Volkswagen style, the website gives a sense that this can do anything, be anything and go anywhere with a full flash interface and ever changing content, structure and animation transforming the design every few [...]
Continue reading...Sunday, February 1, 2009
Toyota has just launched a new digital campaign website called “Toyota Why Not?” created by global creative agency Dentsu (America). It’s set in a semi-3D world where Toyota is challenging you to help them continue to innovate their technology & environmental benefits for new cars. It’s basically setup to be a shell for user generated content “innovation suggestions” that are [...]
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Monday, August 3, 2009
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