Tag Archive | "Campaigns"

Heineken ‘Routine Interruptions’ Experiment

Monday, July 28, 2014

28 Comments

Heineken is launching a new social experiment called ‘Routine Interruptions’ where thousands of people across the US will get the chance to step into the ultimate night out, if they just do one thing… Answer an unsuspecting call from Heineken, and agree to do what ever they say at that moment. The hype reel above [...]

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DHL: The Trojan Mailing Campaign

Monday, February 24, 2014

22 Comments

Here’s a great stunt or a killer prank from DHL on its competition. DHL posted huge packages via its competitors, which were wrapped in a temperature sensitive coating, which when cooled below freezing, went black, so that wen they were picked up it was purely a back box to deliver! However, once they started to [...]

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