Tag Archive | "Branded Content"

Adobe: Woo Woo Social Campaign

Tuesday, August 5, 2014

36 Comments

Adobe Marketing Cloud has released is latest online ad poking a little fun at marketers that fail to really understand where their audiences are hanging out online… And of course, Adobe can help. It’s in similar vein to one of their previous online ads for the Marketing Cloud called ‘Adobe Click Baby Click‘ which had [...]

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Lexus STROBE Project: Art Motion Installation

Friday, July 18, 2014

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Check out ‘STROBE’ the latest instalment in the Lexus ‘Amazing in Motion’ series. Lexus have created the series of online videos to showcase their imagination and creativity. STROBE features stunt men and acrobatic performers in advanced LED light suits to tell the story of one man’s incredible journey across the Kuala Lumpur skyline at night. [...]

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Hyundai: The Empty Car Convoy

Thursday, July 10, 2014

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Hyundai are stepping up their game with this new piece of content, the ‘Empty Car Convoy’ which takes what feels like a leaf out of the Volvo book, to create this pretty cool stunt where a convoy of new cars with adaptive cruise control avoid a crash with no-one driving them!

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OREO: Mel’s Mini Mini Mart

Saturday, June 28, 2014

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Here’s a neat little film from Oreo about a Mini Mart, actually it’s Mel’s Mini Mini Mart, that only sells Oreo’s in mini form, of course… With the story told to the rhyme of a beautiful mini poem. Enjoy!

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DELL: Center for Selfie Improvement

Saturday, June 28, 2014

27 Comments

Dell jumps on the selfie train with this new video called ‘Center for Selfie Improvement’ that aims to help people perfect the art of the selfie with an involved program to train people using varying techniques handed down from the very original selfie taker! Check out the Tumblr here too. Created by the guys at [...]

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OK GO: The Writing’s On The Wall Video

Sunday, June 22, 2014

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We’ve always posted OK Go’s music videos as they are as much branded viral content as they are great music videos. And to launch their new album, Hungry Ghosts, they’ve created this piece of ‘visual deception’ as a music video called ‘The Writing’s On The Wall’. Enjoy. 7m views and counting.

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Volkswagen GTI: Interactive GoPro Video

Friday, June 6, 2014

40 Comments

Check out this cool interactive film from Volkswagen featuring about 50 GoPro cameras. Funnily enough, it’s all for a promotion as opposed to some high-tech video experience, and a great one at that, to get you to buy a car and get a free GoPro. Throughout the adventure, you can switch between views and experience [...]

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CIF: The Street Graffiti Cleaner App

Wednesday, June 4, 2014

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CIF is helping to clean up the streets of Romania with their new app that allows you to take photos of Graffiti on any street, which is then automatically geo-tagged and sent to an active street cleaning team that respond with CIF’s cleaning power. A nice fun little piece form the guys at MRM Romania.

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KIA: iPhone Powered Virtual Racetrack

Monday, April 14, 2014

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Check out this cool game from KIA, to promote their very first sports car, it’s called ‘GT RIDE’ and is based on a mobile app that lets you create amazing virtual race tracks in 3D by moving your mobile device around in the real world… Once you’ve hand-made your crazy 3D track, you can instantly [...]

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Coca-Cola: The Social Media Gard

Thursday, February 20, 2014

32 Comments

This is Genius. Pure Genius. And by that I mean I probably need one, and so do the millions of other people who stare into phones in all social scenarios! The Social Media Guard takes the “social” out of media and puts it back into your life. There’s not a lot more to say, apart [...]

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Beldent: The Identical Twin Social Experiment

Monday, November 25, 2013

41 Comments

This might just be the most indepth piece of creative I’ve ever seen that was solely aimed at getting people to chew, chewing gum. But not only that, Beldent actually kinda of shows you that chewing gum makes you cool, without trying to be cool. The campaign is framed as a real social experiment, in [...]

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Volvo Trucks: The Van Damme Epic Splits Stunt

Friday, November 15, 2013

45 Comments

Like the Volvo Hamster Stunt Video before it, the new Volvo Trucks ‘Van Damme Epic Splits’ stunt video is unbelievably cool, and is going nuts online in the last 48 hours! The new video, showcases the Volvo Trucks stability and precision, like you’ve never seen before!

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ReThink: 3D Print Your Gold Cannes Lions

Monday, November 11, 2013

40 Comments

Agency networks spend millions of dollars on award shows like Cannes Lions every year, needless to say how much is spent in head hours making the case study videos! So creative agency, Rethink, thought they’d try something just a little different this year… And printed their own awards, making them the most awarded agency in [...]

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KPT Smileball: Smile Controlled Pinball Machine

Monday, October 28, 2013

37 Comments

Introducing Smileball, the World’s First Smile Controlled Pinball Machine from KPT, a Swiss health insurer who claims to have Switzerland’s happiest health insurance clients, so they created Smileball to show that less anger equals more smiles. It’s pretty simple, a camera captures the player’s face and from there, face-tracking software transmits the mouth movements to [...]

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Chipotle: The Scarecrow Mobile Game Trailer

Monday, September 16, 2013

23 Comments

With over 3 million views in just a few days, this superb new film from Chipotle, which acts as a companion film for Chipotle’s new mobile game called ‘The Scarecrow’… A bold move, which wouldn’t have come cheap, but placing ‘content’ at the core of their new campaign is perhaps likely to see them back [...]

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