Tag Archive | "bmw"

BMW iWindow Installation

Thursday, January 17, 2013

3 Comments

Here’s a cool execution from BMW. They came up with the idea of the BMW iWindow to show the world what the future of driving could look like in New York. Using digital projection and motion detection technology they projected concept cars in real-time on a giant window. The cars were made to look like the real, future [...]

Continue reading...

BMW Vagvisarna: 3 Series Google Maps Hunt

Sunday, September 2, 2012

1 Comment

Google Maps have been and are becoming more and more the default promotional platform of choice for big campaigns, and car manufactures are perhaps the biggest players. BMW in Sweden have launched a Google Maps hunt to launch the new BMW 3 Series Touring, challenging users to follow their social channels for clues, whilst jumping [...]

Continue reading...

BMW iAd: Explore the i8 Concept Car in 3D

Sunday, February 12, 2012

2 Comments

I’m on a mission to post every iAd I stumble across, well at least that’s what I wanted to do when interactive ads on mobile devices were just seeing the light of day, and I probably haven’t done a great job of doing it, so here’s to fixing that moving forward… First up… an interactive [...]

Continue reading...

BMW 1 Series: Projection Mapping Racing Game

Thursday, January 26, 2012

6 Comments

BMW South Africa recently created an interactive projection mapping experience for the new 1 Series, in the form of a social racing game. The experience was projected to an area of just over 100sqm and allowed participants to play via Galaxy tablets after connecting with Facebook. Players times were posted to the real-time Facebook leaderboard [...]

Continue reading...

BMW 1M vs Helipad Viral Video

Wednesday, June 29, 2011

3 Comments

The highly anticipated follow up video from BMW Canada has landed. Just over two weeks after the BMW 1M vs Concrete Walls video was released they bring us the BMW 1 Series M Coupé versus the world’s highest helipad. This is a pretty cool video and manages keeps you on edge as you watch it. [...]

Continue reading...

BMW 1M vs Concrete Walls Viral Video

Saturday, June 11, 2011

11 Comments

How many times do you hear “I want my video to go viral”. To make this happen you have to create content that is pretty innovative, exciting and cool so that your audience will want to share. Well here’s the kind of video that ticks all those boxes. BWM Canada have released this “BMW 1M [...]

Continue reading...

BMW / Need for Speed: Shift

Wednesday, September 23, 2009

0 Comments

EA Games has a great Twitter promotion running at the moment catering to car aficionados, and gamers alike for their new Need For Speed: Shift game. There are five missions that need to be completed over five days. Todays mission? Find a BMW on Google Maps Street View, take a screenshot and post it to [...]

Continue reading...