Tag Archive | "Ben & Jerry’s Digital Campaigns"

Ben & Jerry’s Fair Tweets Campaign

Friday, May 6, 2011

12 Comments

Love this. Ben & Jerry’s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called “Fair Tweets“, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day… And depending on how many characters you have spare in each tweet, [...]

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