Tag Archive | "Automotive"

Mini & Krink Team Up With Dripping Ink

Thursday, November 5, 2009

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I love it when brands try something different and stop advertising to start creating. It engages people on another level, provides them with a connection that previously didn’t exist. It creates the best brand campaigns when done right. Nike do it with urban artists and sporting stars, Adidas with street soccer heroes and designer types while Coke [...]

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3rd Generation Prius Microsite

Tuesday, May 26, 2009

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The new 3rd Generation Prius Microsite has been launched by Saatchi & Saatchi (LA) with EVB & Laika. It’s stunning a mix of Flash, 3D Video, Info Graphics and some amazing art direction. The site takes you through a 3D video world of landscapes and car sequences showcasing the newest features on the 3rd Generation Prius. Throughout the site [...]

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Mercedes Benz: Sexy E Class Coupe Website

Tuesday, May 19, 2009

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I’m pretty sure I know what they were aiming to do with this website, and it sure wasn’t to just show off the car, it was actually to portray it as an object of desire – and it sure does! This is pure class from Mercedes, high fashion style with a fantastic shoot including about 30 [...]

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Nissan 370Z Augmented Reality Website (AR)

Thursday, May 14, 2009

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Nissan Australia have today launched a very cool 370Z Augmented Reality Website created by Tequila. Potential buyers have been sent a cool DM piece, complete with a steering wheel cut-out that becomes the receptor for the new Nissan 370Z Augmented Reality application (or you can just print one). All you need is a web-cam, the steering wheel [...]

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One Show: Fiat Eco Drive Wins Best In Show

Tuesday, May 12, 2009

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FIAT has won best in show for the interactive category of the One Show with “Eco Drive” by AKQA. A very cool site / app that allows you to plug in a USB to your car (FIAT ofcourse) while driving, then plug it into your computer and sync with the app, which then gives you [...]

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