Tag Archive | "Automotive Campaigns"

Renault: Life Size Scalextric Car Race

Monday, December 23, 2013

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Everyone loves scalextric car races, so it will be interesting to see how much traction Renault gets from this attempted viral video in London, where they’ve created a Life Size Scalextric Car Race between two of their new electric ‘ZOE’ cars that are controlled from a Helicopter, by 2 winning Facebook fans. It does look [...]

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Hyundai i30: A New Type of Virtual Test Drive

Tuesday, November 27, 2012

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We’ve all seen a tonne of different ‘Virtual Test Drive’ campaigns from around the world, but I can’t remember ever seeing one like this… For the launch of the new Hyundai i30 in South Afarica, iLogic Agency have created this Virtual Test Drive Game with the aim of injecting ‘fun’ into what is normally a [...]

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