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><channel><title>Digital Buzz Blog&#187; Augmented Reality</title> <atom:link href="http://www.digitalbuzzblog.com/tag/augmented-reality/feed/" rel="self" type="application/rss+xml" /><link>http://www.digitalbuzzblog.com</link> <description>Digital Campaigns, Online Marketing, Social &#38; More.</description> <lastBuildDate>Sun, 12 Feb 2012 13:45:15 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator> <item><title>Mercedes-Benz: Augmented Reality Accessories</title><link>http://www.digitalbuzzblog.com/mercedes-benz-augmented-reality-accessories/</link> <comments>http://www.digitalbuzzblog.com/mercedes-benz-augmented-reality-accessories/#comments</comments> <pubDate>Mon, 02 Jan 2012 13:29:46 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Android Apps]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[AR apps]]></category> <category><![CDATA[AR Examples]]></category> <category><![CDATA[Augmented Reality Apps]]></category> <category><![CDATA[Augmented Reality Examples]]></category> <category><![CDATA[Mercedes Benz]]></category> <category><![CDATA[Mercedes-Benz Accessories]]></category> <category><![CDATA[Mercedes-Benz Augmented Reality]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9862</guid> <description><![CDATA[Ever wondered how those Mercedes-Benz accessories really look at every angle when added to the car? Well, now you don&#8217;t have to. Mercedes-Benz has launched a series of new Augmented Reality Apps across iOS/Android for a few of its accessory lines, with more to come later this year&#8230; To kick it off, Mercedes-Benz lets you [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-b-class-microsite/' rel='bookmark' title='Mercedes-Benz: B-Class Microsite'>Mercedes-Benz: B-Class Microsite</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-sexy-e-class-coupe-website/' rel='bookmark' title='Mercedes Benz: Sexy E Class Coupe Website'>Mercedes Benz: Sexy E Class Coupe Website</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-tweet-race-campaign-case-study/' rel='bookmark' title='Mercedes-Benz Tweet Race Case Study'>Mercedes-Benz Tweet Race Case Study</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/mercedes-benz-augmented-reality-accessories/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>American Express: Augmented Reality Gift Tags</title><link>http://www.digitalbuzzblog.com/american-express-augmented-reality-talking-gift-tags/</link> <comments>http://www.digitalbuzzblog.com/american-express-augmented-reality-talking-gift-tags/#comments</comments> <pubDate>Tue, 20 Dec 2011 13:04:48 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[American Express]]></category> <category><![CDATA[American Express Augmented Reality]]></category> <category><![CDATA[American Express Talking Tags]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Talking Tags]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9684</guid> <description><![CDATA[It seems Augmented Reality projects are running hot this Christmas, and here is another example, this time for American Express, who&#8217;ve launched &#8220;Talking Tags&#8221;, a DM campaign where every American Express card holder was sent a &#8220;Talking Tag&#8221; that drove them to an Augmented Reality experience online. (created by the guys at Ogilvy Sydney) There [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li><li><a
href='http://www.digitalbuzzblog.com/jwt-augmented-reality-business-cards-by-blippar/' rel='bookmark' title='JWT Augmented Reality Business Cards'>JWT Augmented Reality Business Cards</a></li><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/american-express-augmented-reality-talking-gift-tags/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Lacta Chocolate: Augmented Reality Messages</title><link>http://www.digitalbuzzblog.com/lacta-chocolate-augmented-reality-messages/</link> <comments>http://www.digitalbuzzblog.com/lacta-chocolate-augmented-reality-messages/#comments</comments> <pubDate>Mon, 19 Dec 2011 14:01:49 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[AR Campaigns]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Examples]]></category> <category><![CDATA[Lacta Augmented Reality]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9677</guid> <description><![CDATA[Lacta Chocolate have produced some innovative campaigns over the last 12 months, and next up is this interesting Augmented Reality piece that allows you to send love messages that are activated via image recognition over any Lacta Chocolate wrapper. (created by OgilvyOne Athens) Once you&#8217;ve got the app you can send and receive Lacta love [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/lacta-chocolate-facebook-campaign-case-study/' rel='bookmark' title='Lacta Chocolate: Facebook Campaign Case Study'>Lacta Chocolate: Facebook Campaign Case Study</a></li><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-augmented-reality-accessories/' rel='bookmark' title='Mercedes-Benz: Augmented Reality Accessories'>Mercedes-Benz: Augmented Reality Accessories</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/lacta-chocolate-augmented-reality-messages/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>REI &#8220;Find Out NYC&#8221; Augmented Reality Ads</title><link>http://www.digitalbuzzblog.com/rei-find-out-nyc-augmented-reality-ads/</link> <comments>http://www.digitalbuzzblog.com/rei-find-out-nyc-augmented-reality-ads/#comments</comments> <pubDate>Mon, 05 Dec 2011 11:48:57 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[AR Campaigns]]></category> <category><![CDATA[AR Examples]]></category> <category><![CDATA[Augmented Reality Ads]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Examples]]></category> <category><![CDATA[REI]]></category> <category><![CDATA[REI Augmented Reality Campaign]]></category> <category><![CDATA[REI NYC]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9493</guid> <description><![CDATA[REI have just launched their first store in NYC, probably a weird place to have an awesome, hardcore outdoor store right? Well, not if you can convince New Yorkers that the real outdoors aren&#8217;t all that far away, and what better way to do that then tempt with augmented reality ads. Download the app and [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/volkswagen-augmented-reality-app/' rel='bookmark' title='Volkswagen&#8217;s Augmented Reality App'>Volkswagen&#8217;s Augmented Reality App</a></li><li><a
href='http://www.digitalbuzzblog.com/tesco-augmented-reality-print-ads/' rel='bookmark' title='TESCO: Augmented Reality Print Ads'>TESCO: Augmented Reality Print Ads</a></li><li><a
href='http://www.digitalbuzzblog.com/volkswagen-new-beetle-augmented-reality-ads/' rel='bookmark' title='Volkswagen: New Beetle Augmented Reality Ads'>Volkswagen: New Beetle Augmented Reality Ads</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/rei-find-out-nyc-augmented-reality-ads/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Macy&#8217;s: Believe-o-Magic AR Xmas Card App</title><link>http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/</link> <comments>http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/#comments</comments> <pubDate>Sun, 13 Nov 2011 12:27:22 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Android Apps]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR apps]]></category> <category><![CDATA[Augmented Reality App]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Christmas Campaigns]]></category> <category><![CDATA[Digital Xmas Campaigns]]></category> <category><![CDATA[Macy's AR]]></category> <category><![CDATA[Macy's AR App]]></category> <category><![CDATA[Macy's Digital Campaigns]]></category> <category><![CDATA[Xmas Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9202</guid> <description><![CDATA[Well it looks like it&#8217;s going to be an Augmented Reality Xmas in 2011&#8230;With Macy&#8217;s the latest brand to release an AR app for the festive season. This time, it&#8217;s an Augmented Reality Xmas Card App, where you can turn up at any of the Macy&#8217;s &#8220;Believe Stations&#8221; to post your kid&#8217;s letters to Santa, [...]Related Digital Buzz Posts:<ol><li><a
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href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/' rel='bookmark' title='Cartoon Network: Augmented Reality Show'>Cartoon Network: Augmented Reality Show</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Starbucks: Augmented Reality Xmas Cups</title><link>http://www.digitalbuzzblog.com/starbucks-augmented-reality-xmas-cups/</link> <comments>http://www.digitalbuzzblog.com/starbucks-augmented-reality-xmas-cups/#comments</comments> <pubDate>Wed, 09 Nov 2011 12:20:49 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Augmented Reality Cups]]></category> <category><![CDATA[Augmented Reality Xmas Cups]]></category> <category><![CDATA[Starbucks]]></category> <category><![CDATA[Starbucks Apps]]></category> <category><![CDATA[Starbucks Augmented Reality]]></category> <category><![CDATA[Starbucks Campaigns]]></category> <category><![CDATA[Starbucks Digital Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9160</guid> <description><![CDATA[I&#8217;m not sure I can pack much more Augmented Reality into a single week of posts on Digital Buzz, but here goes! Starbucks are about to release a new app to activate unique Augmented Reality experiences triggered by their famous red xmas cups. The idea is to find, activate and share all 5 special xmas [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/macys-believe-o-magic-ar-xmas-card-app/' rel='bookmark' title='Macy&#8217;s: Believe-o-Magic AR Xmas Card App'>Macy&#8217;s: Believe-o-Magic AR Xmas Card App</a></li><li><a
href='http://www.digitalbuzzblog.com/tesco-augmented-reality-print-ads/' rel='bookmark' title='TESCO: Augmented Reality Print Ads'>TESCO: Augmented Reality Print Ads</a></li><li><a
href='http://www.digitalbuzzblog.com/hotels-com-augmented-reality-experience/' rel='bookmark' title='Hotels.com Augmented Reality Experience'>Hotels.com Augmented Reality Experience</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/starbucks-augmented-reality-xmas-cups/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Parrot Carrot: Augmented Reality Kids Book</title><link>http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/</link> <comments>http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/#comments</comments> <pubDate>Mon, 07 Nov 2011 13:28:59 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[AR Books]]></category> <category><![CDATA[AR Installations]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality In Books]]></category> <category><![CDATA[Augmented Reality Installations]]></category> <category><![CDATA[Augmented Reality Kids Books]]></category> <category><![CDATA[Books]]></category> <category><![CDATA[Digital]]></category> <category><![CDATA[Digital Books]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Live Augmented Reality]]></category> <category><![CDATA[Parrot Carrot]]></category> <category><![CDATA[Parrot Carrot Safari]]></category> <category><![CDATA[Parrot Carrot Safari App]]></category> <category><![CDATA[Parrot Carrot Safari Augmented Reality]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9121</guid> <description><![CDATA[Following on from a whole bunch of Augmented Reality posts this week, it seemed fitting to include this, the Parrot Carrot Safari, a very cool digital extension to a new Australian Kids book, in the form of an Augmented Reality iPhone app that lets kids interact and extend book&#8217;s content. The physical book tells the [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/' rel='bookmark' title='National Geographic: Live Augmented Reality'>National Geographic: Live Augmented Reality</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-reality-pop-up-books/' rel='bookmark' title='Augmented Reality Pop-Up Books'>Augmented Reality Pop-Up Books</a></li><li><a
href='http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/' rel='bookmark' title='Cartoon Network: Augmented Reality Show'>Cartoon Network: Augmented Reality Show</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>PlayStation: Grab The Ring AR Challenge</title><link>http://www.digitalbuzzblog.com/playstation-grab-the-ring-ar-challenge/</link> <comments>http://www.digitalbuzzblog.com/playstation-grab-the-ring-ar-challenge/#comments</comments> <pubDate>Mon, 07 Nov 2011 12:13:28 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[AR Installations]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Installations]]></category> <category><![CDATA[Digital]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Live Augmented Reality]]></category> <category><![CDATA[PlayStation Augmented Reality]]></category> <category><![CDATA[Sony PlayStation Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9112</guid> <description><![CDATA[I think most of us have seen the &#8220;last standing&#8221; promotional challenge mechanic&#8230; Well, PlayStation and Uncharted have teamed up to create something a little more interesting for the launch the Uncharted3 game, using Augmented Reality for a who can last the longest campaign! It&#8217;s called Grab The Ring, first you activate your webcam and [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/' rel='bookmark' title='National Geographic: Live Augmented Reality'>National Geographic: Live Augmented Reality</a></li><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/infographic-the-twitterverse/' rel='bookmark' title='Infographic: The Twitterverse'>Infographic: The Twitterverse</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/playstation-grab-the-ring-ar-challenge/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>National Geographic: Live Augmented Reality</title><link>http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/</link> <comments>http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/#comments</comments> <pubDate>Sun, 06 Nov 2011 01:55:08 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[AR Campaigns]]></category> <category><![CDATA[AR Installations]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Installations]]></category> <category><![CDATA[Digital]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Hungary]]></category> <category><![CDATA[Live Augmented Reality]]></category> <category><![CDATA[National Geographic]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=9098</guid> <description><![CDATA[There is a pretty cool National Geographic road show touring shopping centres in Hungary right now, an augmented reality installation that lets the thousands of people passing by interact with the type of content they would find on the National Geographic channel, from dolphins and dinosaurs to leopards, spacemen and lots more. It works by [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/' rel='bookmark' title='Ubisoft &#8220;Driver&#8221; Augmented Reality iPad2 Game'>Ubisoft &#8220;Driver&#8221; Augmented Reality iPad2 Game</a></li><li><a
href='http://www.digitalbuzzblog.com/adidas-augmented-reality-shoes-campaign/' rel='bookmark' title='Adidas Augmented Reality Shoes Campaign'>Adidas Augmented Reality Shoes Campaign</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/feed/</wfw:commentRss> <slash:comments>7</slash:comments> </item> <item><title>Volkswagen: New Beetle Augmented Reality Ads</title><link>http://www.digitalbuzzblog.com/volkswagen-new-beetle-augmented-reality-ads/</link> <comments>http://www.digitalbuzzblog.com/volkswagen-new-beetle-augmented-reality-ads/#comments</comments> <pubDate>Sun, 23 Oct 2011 12:32:55 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Experiential Marketing]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[AR Campaigns]]></category> <category><![CDATA[AR Examples]]></category> <category><![CDATA[Augmented Reality Examples]]></category> <category><![CDATA[Volkswagen]]></category> <category><![CDATA[Volkswagen Augmented Reality Ads]]></category> <category><![CDATA[Volkswagen Beetle Augmented Reality]]></category> <category><![CDATA[Volkswagen Beetle Campaigns]]></category> <category><![CDATA[VW AR Campaigns]]></category> <category><![CDATA[VW Augmented Reality Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8982</guid> <description><![CDATA[Have you seen the new Volkswagen Beetle? At first glance it&#8217;s actually pretty cool and decently aggressive. A major shift for Volkswagen&#8217;s Beetle. So how did they launch the biggest ever re-vamp of a classic old car? Well, through a series of standard billboards, bus shelters and just about every other traditional print-based media property [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mercedes-benz-augmented-reality-accessories/' rel='bookmark' title='Mercedes-Benz: Augmented Reality Accessories'>Mercedes-Benz: Augmented Reality Accessories</a></li><li><a
href='http://www.digitalbuzzblog.com/hotels-com-augmented-reality-experience/' rel='bookmark' title='Hotels.com Augmented Reality Experience'>Hotels.com Augmented Reality Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-reality-city-3d-glasses-required/' rel='bookmark' title='Augmented Reality City 3D (Glasses Required!)'>Augmented Reality City 3D (Glasses Required!)</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/volkswagen-new-beetle-augmented-reality-ads/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>TESCO: Augmented Reality Print Ads</title><link>http://www.digitalbuzzblog.com/tesco-augmented-reality-print-ads/</link> <comments>http://www.digitalbuzzblog.com/tesco-augmented-reality-print-ads/#comments</comments> <pubDate>Sun, 09 Oct 2011 13:38:27 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advertising]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[Augmented Reality Ads]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Tesco]]></category> <category><![CDATA[Tesco AR Ads]]></category> <category><![CDATA[Tesco Augmented Reality]]></category> <category><![CDATA[Tesco Augmented Reality App]]></category> <category><![CDATA[Tesco Augmented Reality Print Ads]]></category> <category><![CDATA[Tesco Blippar Ads]]></category> <category><![CDATA[Tesco Campaigns]]></category> <category><![CDATA[Tesco Digital Campaigns]]></category> <category><![CDATA[Tesco Marketing Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8880</guid> <description><![CDATA[Tesco is in the midst of a huge &#8220;Big Price Drop&#8221; campaign and one of the new elements they&#8217;ve rolled out is the use of Blippar&#8217;s Image Recgonition / Augmented Reality technology to bring their ads to life via iPhones, iPads and all sorts of Android devices. The Augmented Reality print ads launch an animated [...]Related Digital Buzz Posts:<ol><li><a
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href='http://www.digitalbuzzblog.com/mattel-avatar-augmented-reality-toys/' rel='bookmark' title='Mattel: Avatar Augmented Reality Toys'>Mattel: Avatar Augmented Reality Toys</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-reality-2-0-future-of-interactivity/' rel='bookmark' title='Augmented Reality 2.0 Future Of Interactivity'>Augmented Reality 2.0 Future Of Interactivity</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/tesco-augmented-reality-print-ads/feed/</wfw:commentRss> <slash:comments>18</slash:comments> </item> <item><title>LEGO Meets Augmented Reality Gaming App</title><link>http://www.digitalbuzzblog.com/lego-meets-augmented-reality/</link> <comments>http://www.digitalbuzzblog.com/lego-meets-augmented-reality/#comments</comments> <pubDate>Tue, 04 Oct 2011 13:11:11 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Online Games]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[electronic gaming]]></category> <category><![CDATA[EyeCue]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[gaming]]></category> <category><![CDATA[Lego]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8810</guid> <description><![CDATA[Could this be the future for LEGO as this classic brand innovates into the electronic gaming world? This video introduces LEGO&#8217;s &#8220;Life of George&#8221; the world&#8217;s first interactive game combining real LEGO bricks with apps for your iPhone. The clever thing about this game is it&#8217;s simplicty, LEGO have kept the game accessible to a [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/lego-click-video-a-new-lego-community/' rel='bookmark' title='Lego Click Short Film: A Lego Community'>Lego Click Short Film: A Lego Community</a></li><li><a
href='http://www.digitalbuzzblog.com/cadbury-spots-v-stripes-blippar-augmented-reality-gaming-app/' rel='bookmark' title='Cadbury Spots v Stripes Blippar AR Gaming App'>Cadbury Spots v Stripes Blippar AR Gaming App</a></li><li><a
href='http://www.digitalbuzzblog.com/commbank_ar_ad/' rel='bookmark' title='CommBank&#8217;s Augmented Reality Newspaper Ad'>CommBank&#8217;s Augmented Reality Newspaper Ad</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/lego-meets-augmented-reality/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Ubisoft &#8220;Driver&#8221; Augmented Reality iPad2 Game</title><link>http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/</link> <comments>http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/#comments</comments> <pubDate>Thu, 08 Sep 2011 13:37:36 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Branded Content]]></category> <category><![CDATA[Branded Entertainment]]></category> <category><![CDATA[iPad Apps & Content]]></category> <category><![CDATA[AGI]]></category> <category><![CDATA[Augmented Reality iPad Apps]]></category> <category><![CDATA[Augmented Reality iPad2 Apps]]></category> <category><![CDATA[Driver]]></category> <category><![CDATA[Ubisoft]]></category> <category><![CDATA[Ubisoft Augmented Reality Games]]></category> <category><![CDATA[Ubisoft Driver AR App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8503</guid> <description><![CDATA[Ubisoft and GAME have teamed up to launch an Augmented Reality iPad Game that lets you race cars from the new release around just about anywhere you can place a marker&#8230; Once the app is loaded, you can start your race by pointing your iPad2 at the marker, from there it will setup your augmented [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/national-geographic-live-augmented-reality-installation-hungary/' rel='bookmark' title='National Geographic: Live Augmented Reality'>National Geographic: Live Augmented Reality</a></li><li><a
href='http://www.digitalbuzzblog.com/scion-tc-augmented-reality-game/' rel='bookmark' title='Scion tC: Augmented Reality Game'>Scion tC: Augmented Reality Game</a></li><li><a
href='http://www.digitalbuzzblog.com/cannonballz-augmented-reality-game/' rel='bookmark' title='Cannonballz: Augmented Reality Game'>Cannonballz: Augmented Reality Game</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/ubisoft-driver-ipad-augmented-reality-game/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>Cadbury Spots v Stripes Blippar AR Gaming App</title><link>http://www.digitalbuzzblog.com/cadbury-spots-v-stripes-blippar-augmented-reality-gaming-app/</link> <comments>http://www.digitalbuzzblog.com/cadbury-spots-v-stripes-blippar-augmented-reality-gaming-app/#comments</comments> <pubDate>Wed, 24 Aug 2011 12:53:36 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Advergames]]></category> <category><![CDATA[Android Apps]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Latest Technology]]></category> <category><![CDATA[Mobile Marketing]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR apps]]></category> <category><![CDATA[AR Games]]></category> <category><![CDATA[Augmented Reality Apps]]></category> <category><![CDATA[Augmented Reality Games]]></category> <category><![CDATA[Augmented Reality Gaming]]></category> <category><![CDATA[Blippar Apps]]></category> <category><![CDATA[Blippar Augmented Reality Gaming]]></category> <category><![CDATA[Cadbury Spots v Stripes]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=8321</guid> <description><![CDATA[Cadbury have launched a world first Augmented Reality gaming app that is activated via their chocolate bar packaging, utilising Blippar&#8217;s image recognition technology and AR app platform. The game itself is called Spots v Stripes, a simple, seemingly addictive game that has you smacking ducks as fast as you can, before sharing your best scores [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/cadbury-1-million-fan-celebration-chocolate-like-button/' rel='bookmark' title='Cadbury: 1 Million Facebook Fans Celebration'>Cadbury: 1 Million Facebook Fans Celebration</a></li><li><a
href='http://www.digitalbuzzblog.com/heineken-star-player-iphoneandroid-app/' rel='bookmark' title='Heineken Star Player: Live Football Gaming App'>Heineken Star Player: Live Football Gaming App</a></li><li><a
href='http://www.digitalbuzzblog.com/vodafone-buffer-busters-ar-gaming-app/' rel='bookmark' title='Vodafone: Buffer Busters AR Gaming App'>Vodafone: Buffer Busters AR Gaming App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/cadbury-spots-v-stripes-blippar-augmented-reality-gaming-app/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Cartoon Network: Augmented Reality Show</title><link>http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/</link> <comments>http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/#comments</comments> <pubDate>Tue, 31 May 2011 14:08:52 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Outdoor Campaigns]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[augmented reality show]]></category> <category><![CDATA[Cartoon Network]]></category> <category><![CDATA[Istanbul]]></category> <category><![CDATA[Proje Calide]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=7292</guid> <description><![CDATA[Here&#8217;s an augmented reality show for kids, brought to you by Proje Calide, an Interactive Agency based in Istanbul. As part of a global re-brand the kids channel Cartoon Network introduced a new look to their users. Cartoon Network Turkey tasked Proje Calide to create and manage all of their interactive properties including their website. [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/parrot-carrot-safari-augmented-reality-book-extension-app/' rel='bookmark' title='Parrot Carrot: Augmented Reality Kids Book'>Parrot Carrot: Augmented Reality Kids Book</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-reality-2-0-future-of-interactivity/' rel='bookmark' title='Augmented Reality 2.0 Future Of Interactivity'>Augmented Reality 2.0 Future Of Interactivity</a></li><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>AT&amp;T: Augmented Reality Facebook App</title><link>http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/</link> <comments>http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/#comments</comments> <pubDate>Wed, 27 Apr 2011 14:56:53 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Facebook Apps]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[AT&T]]></category> <category><![CDATA[AT&T Augmented Reality]]></category> <category><![CDATA[Augmented Reality Facebook Apps]]></category> <category><![CDATA[Augmented Reality Product Demo]]></category> <category><![CDATA[Windows Phone 7]]></category> <category><![CDATA[Windows Phone 7 Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=6679</guid> <description><![CDATA[You have probably already seen this one a while back, but I wanted to add it to the archives either way&#8230; AT&#038;T have created an Augmented Reality &#8220;Unboxing&#8221; Facebook App for the trio of new Windows 7 phones, letting users experience the latest smartphone features with a layer of seamlessly integrated social content, like friends [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/commbank_ar_ad/' rel='bookmark' title='CommBank&#8217;s Augmented Reality Newspaper Ad'>CommBank&#8217;s Augmented Reality Newspaper Ad</a></li><li><a
href='http://www.digitalbuzzblog.com/cartoon-network-augmented-reality-show/' rel='bookmark' title='Cartoon Network: Augmented Reality Show'>Cartoon Network: Augmented Reality Show</a></li><li><a
href='http://www.digitalbuzzblog.com/lacta-chocolate-augmented-reality-messages/' rel='bookmark' title='Lacta Chocolate: Augmented Reality Messages'>Lacta Chocolate: Augmented Reality Messages</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>CommBank&#8217;s Augmented Reality Newspaper Ad</title><link>http://www.digitalbuzzblog.com/commbank_ar_ad/</link> <comments>http://www.digitalbuzzblog.com/commbank_ar_ad/#comments</comments> <pubDate>Tue, 29 Mar 2011 12:24:50 +0000</pubDate> <dc:creator>Katy Daniells</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Mobile Marketing]]></category> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[Viral Videos & Viral Ads]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[3D AR]]></category> <category><![CDATA[3D augmented reality]]></category> <category><![CDATA[3D virtual town]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[AR ad]]></category> <category><![CDATA[iPhone App]]></category> <category><![CDATA[newspaper ad]]></category> <category><![CDATA[The Commonwealth Bank]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=6296</guid> <description><![CDATA[The Commonwealth Bank has recently won numerous awards for it&#8217;s augmented reality property app that has been around for almost a year. Now, claiming a “worldwide industry first”, the Commonwealth Bank has run a mobile-driven, augmented reality press ad in Sydney, Melbourne and Brisbane mX titles. The ad required a 3D reader iPhone app aims [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li><li><a
href='http://www.digitalbuzzblog.com/adidas-augmented-reality-shoes-campaign/' rel='bookmark' title='Adidas Augmented Reality Shoes Campaign'>Adidas Augmented Reality Shoes Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/hotels-com-augmented-reality-experience/' rel='bookmark' title='Hotels.com Augmented Reality Experience'>Hotels.com Augmented Reality Experience</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/commbank_ar_ad/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Lynx: Augmented Reality Angel Ambush</title><link>http://www.digitalbuzzblog.com/lynx-augmented-reality-excite-angel-ambush-london-victoria/</link> <comments>http://www.digitalbuzzblog.com/lynx-augmented-reality-excite-angel-ambush-london-victoria/#comments</comments> <pubDate>Tue, 15 Mar 2011 11:36:47 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Billboards]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Lynx]]></category> <category><![CDATA[Lynx Augmented Reality]]></category> <category><![CDATA[Lynx Augmented Reality Angel Ambush]]></category> <category><![CDATA[Lynx Campaigns]]></category> <category><![CDATA[Lynx Digital Campaigns]]></category> <category><![CDATA[Lynx Excite Augmented Reality]]></category> <category><![CDATA[Lynx Excite Augmented Reality Angel Ambush]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=6174</guid> <description><![CDATA[At first this felt like another flash mob build up, but it&#8217;s anything but. Lynx have just rolled out an interesting experiential campaign featuring the Lynx Excite Angels, this time with an Augmented Reality twist that sees people interacting directly with the angels via a digital video billboard. As passers by walk onto the Lynx [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/disney-augmented-reality-billboards-in-times-square/' rel='bookmark' title='Disney: Augmented Reality In Times Square'>Disney: Augmented Reality In Times Square</a></li><li><a
href='http://www.digitalbuzzblog.com/the-lynx-stream-mobile-app/' rel='bookmark' title='The Lynx Stream Mobile App'>The Lynx Stream Mobile App</a></li><li><a
href='http://www.digitalbuzzblog.com/ford-c-max-augmented-reality-digital-billboards/' rel='bookmark' title='Ford C-Max Augmented Reality Billboards'>Ford C-Max Augmented Reality Billboards</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/lynx-augmented-reality-excite-angel-ambush-london-victoria/feed/</wfw:commentRss> <slash:comments>11</slash:comments> </item> <item><title>Augmented Reality: Making Life Easier</title><link>http://www.digitalbuzzblog.com/augmented-vision/</link> <comments>http://www.digitalbuzzblog.com/augmented-vision/#comments</comments> <pubDate>Fri, 11 Feb 2011 12:00:53 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Tech News & Info]]></category> <category><![CDATA[Trends & Insights]]></category> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[User Experience]]></category> <category><![CDATA[3D Tracking]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[Augmented Vision]]></category> <category><![CDATA[Mobile]]></category> <category><![CDATA[Mobile World Congres]]></category> <category><![CDATA[MWC]]></category> <category><![CDATA[Smartphone]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5867</guid> <description><![CDATA[Here is a taste of what we&#8217;ll be seeing at this year`s Mobile World Congress (MWC). This video demos the world`s first integrated markerless 3D object tracking on a smartphone. Or, to you and me, it shows us where Augmented Reality is heading: robust, smooth and useful everyday experiences. This technology is one of the [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/mini-augmented-reality-the-making-of/' rel='bookmark' title='MINI Augmented Reality: The Making Of'>MINI Augmented Reality: The Making Of</a></li><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-reality-2-0-future-of-interactivity/' rel='bookmark' title='Augmented Reality 2.0 Future Of Interactivity'>Augmented Reality 2.0 Future Of Interactivity</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/augmented-vision/feed/</wfw:commentRss> <slash:comments>10</slash:comments> </item> <item><title>KIA: Augmented Reality TV Ads</title><link>http://www.digitalbuzzblog.com/kia-augmented-reality-tv-ads/</link> <comments>http://www.digitalbuzzblog.com/kia-augmented-reality-tv-ads/#comments</comments> <pubDate>Tue, 01 Feb 2011 09:42:23 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[Augmented Reality Tv Ads]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5715</guid> <description><![CDATA[Did anyone give this a try during the Australian Open? It was an ongoing &#8220;Augmented Reality&#8221; campaign activated via your Mobile phone, through the TV coverage of the grand slam event. Available for both iPhone and Andriod, any time you captured the KIA logo through the app, it would activate an interactive 3D Augmented Reality [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/volkswagen-augmented-reality-app/' rel='bookmark' title='Volkswagen&#8217;s Augmented Reality App'>Volkswagen&#8217;s Augmented Reality App</a></li><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li><li><a
href='http://www.digitalbuzzblog.com/commbank_ar_ad/' rel='bookmark' title='CommBank&#8217;s Augmented Reality Newspaper Ad'>CommBank&#8217;s Augmented Reality Newspaper Ad</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/kia-augmented-reality-tv-ads/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>Decembeard: Grow Your Own Santa Beardy</title><link>http://www.digitalbuzzblog.com/decembeard-grow-your-own-santa-beardy-agency-christmas-card-2010/</link> <comments>http://www.digitalbuzzblog.com/decembeard-grow-your-own-santa-beardy-agency-christmas-card-2010/#comments</comments> <pubDate>Mon, 06 Dec 2010 12:37:05 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Miscellaneous Stuff]]></category> <category><![CDATA[Agency Christmas Cards 2010]]></category> <category><![CDATA[Agency Xmas Cards 2010]]></category> <category><![CDATA[AR Xmas Cards]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Augmented Reality Christmas Cards]]></category> <category><![CDATA[Decembeard]]></category> <category><![CDATA[Decembeard Augmented Reality]]></category> <category><![CDATA[IdeaWorks Decembeard]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=5333</guid> <description><![CDATA[With our snail mail cards going out today, I thought it was time to show you guys our agency Christmas card for 2010. Movember is so last month, so we called it Decembeard, an Augmented Reality app that lets you grow your very own super realistic Santa Beardy in just seconds, with the marker in our client snail [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/merry-christmas-to-everyone-out-there/' rel='bookmark' title='Merry Christmas To Everyone Out There!'>Merry Christmas To Everyone Out There!</a></li><li><a
href='http://www.digitalbuzzblog.com/glue-london-tweet-a-wish-for-charity-this-christmas/' rel='bookmark' title='Glue London: Tweet A Wish For Charity'>Glue London: Tweet A Wish For Charity</a></li><li><a
href='http://www.digitalbuzzblog.com/best-agency-christmas-cards-2008/' rel='bookmark' title='Best Agency Christmas Cards 2008'>Best Agency Christmas Cards 2008</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/decembeard-grow-your-own-santa-beardy-agency-christmas-card-2010/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>WWF: Augmented Reality Tiger Shirt</title><link>http://www.digitalbuzzblog.com/wwf-augmented-reality-tiger-shirt/</link> <comments>http://www.digitalbuzzblog.com/wwf-augmented-reality-tiger-shirt/#comments</comments> <pubDate>Mon, 04 Oct 2010 02:30:51 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Digital Installations]]></category> <category><![CDATA[Instore Experiences]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Examples]]></category> <category><![CDATA[Leo Burnett]]></category> <category><![CDATA[Leo Burnett Moscow]]></category> <category><![CDATA[Video Mirror]]></category> <category><![CDATA[WWF Augmented Reality]]></category> <category><![CDATA[WWF Campaigns]]></category> <category><![CDATA[WWF Digital Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4934</guid> <description><![CDATA[Apart from the voice over, this is a great piece of Augmented Reality for WWF aimed at raising awareness around the plight of the siberian tiger, created by Leo Burnett Moscow. WWF printed thousands of tiger t-shirts and distributed them online and to key stores in Moscow featuring specially placed AR video mirrors that would instantly active the AR experience [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/onitsuka-tiger-facebook-places-campaign/' rel='bookmark' title='Onitsuka Tiger: Facebook Places Campaign'>Onitsuka Tiger: Facebook Places Campaign</a></li><li><a
href='http://www.digitalbuzzblog.com/zugara-augmented-reality-social-shopping-app/' rel='bookmark' title='Zugara: Augmented Reality Social Shopping App'>Zugara: Augmented Reality Social Shopping App</a></li><li><a
href='http://www.digitalbuzzblog.com/hotels-com-augmented-reality-experience/' rel='bookmark' title='Hotels.com Augmented Reality Experience'>Hotels.com Augmented Reality Experience</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/wwf-augmented-reality-tiger-shirt/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>Augmented Reality Space Invaders iPhone App</title><link>http://www.digitalbuzzblog.com/augmented-reality-space-invaders-iphone-app/</link> <comments>http://www.digitalbuzzblog.com/augmented-reality-space-invaders-iphone-app/#comments</comments> <pubDate>Tue, 28 Sep 2010 14:35:33 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[iPhone Apps]]></category> <category><![CDATA[AR apps]]></category> <category><![CDATA[AR Games]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Augmented Reality Games]]></category> <category><![CDATA[Augmented Reality iPhone Apps]]></category> <category><![CDATA[Augmented Reality iPhone Games]]></category> <category><![CDATA[iPhone 4 Games]]></category> <category><![CDATA[iPhone Games]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4902</guid> <description><![CDATA[This random iPhone game might just be worth the 99c! It&#8217;s an Augmented Reality space invaders iPhone app that lets you do battle in the real world while being connected to friends. You&#8217;ll fight about 10 unique battles to defend earth in what would seem a very unique kind of way, plus, the game is [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/worlds-biggest-space-invaders-game/' rel='bookmark' title='The World&#8217;s Largest Space Invaders Game'>The World&#8217;s Largest Space Invaders Game</a></li><li><a
href='http://www.digitalbuzzblog.com/bank-run-interactive-movie-iphone-app/' rel='bookmark' title='Bank Run: Interactive Movie + iPhone App'>Bank Run: Interactive Movie + iPhone App</a></li><li><a
href='http://www.digitalbuzzblog.com/new-york-subway-augmented-reality-iphone-app/' rel='bookmark' title='New York Subway: Augmented Reality iPhone App'>New York Subway: Augmented Reality iPhone App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/augmented-reality-space-invaders-iphone-app/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Augmented Reality City 3D (Glasses Required!)</title><link>http://www.digitalbuzzblog.com/augmented-reality-city-3d-glasses-required/</link> <comments>http://www.digitalbuzzblog.com/augmented-reality-city-3d-glasses-required/#comments</comments> <pubDate>Mon, 30 Aug 2010 14:51:21 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Augmented Reality Art]]></category> <category><![CDATA[Augmented Reality Demo]]></category> <category><![CDATA[Augmented Reality Vision]]></category> <category><![CDATA[Keiichi Matsuda]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4729</guid> <description><![CDATA[You may remember a video I posted back in Feb, it was called &#8220;Augmented Hyper Reality&#8220;, Keiichi Matsuda&#8217;s vision of what Augmented Reality could become in the future&#8230; So, 7 months on and Keiichi Matsuda is back with another Augmented Reality vision, this time, he has blended Augmented Reality into the every day city life [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/nissan-370z-augmented-reality-website-ar/' rel='bookmark' title='Nissan 370Z Augmented Reality Website (AR)'>Nissan 370Z Augmented Reality Website (AR)</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-hyper-reality-demo/' rel='bookmark' title='Augmented (Hyper) Reality Demo'>Augmented (Hyper) Reality Demo</a></li><li><a
href='http://www.digitalbuzzblog.com/disney-augmented-reality-billboards-in-times-square/' rel='bookmark' title='Disney: Augmented Reality In Times Square'>Disney: Augmented Reality In Times Square</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/augmented-reality-city-3d-glasses-required/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Audi&#8217;s Augmented Reality Calendar</title><link>http://www.digitalbuzzblog.com/audis-augmented-reality-calendar/</link> <comments>http://www.digitalbuzzblog.com/audis-augmented-reality-calendar/#comments</comments> <pubDate>Tue, 27 Jul 2010 14:11:07 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Audi Augmented Reality]]></category> <category><![CDATA[Audi Augmented Reality Calendar App]]></category> <category><![CDATA[Audi iPhone App]]></category> <category><![CDATA[Audi iPhone Calendar]]></category> <category><![CDATA[Augmented Reality Apps]]></category> <category><![CDATA[Augmented Reality Calendar]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality iPhone App]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4530</guid> <description><![CDATA[This is a fantastic idea executed to perfection by Audi. In 2010 they didn&#8217;t create just another beautiful calendar, they created an unexpected experience! Yes, they printed the calender purely as landscape images, blank, no cars, nothing, and then prompted people to download the special iPhone app that would allow you to activate the calendar [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/starbucks-augmented-reality-xmas-cups/' rel='bookmark' title='Starbucks: Augmented Reality Xmas Cups'>Starbucks: Augmented Reality Xmas Cups</a></li><li><a
href='http://www.digitalbuzzblog.com/tesco-augmented-reality-print-ads/' rel='bookmark' title='TESCO: Augmented Reality Print Ads'>TESCO: Augmented Reality Print Ads</a></li><li><a
href='http://www.digitalbuzzblog.com/volkswagen-new-beetle-augmented-reality-ads/' rel='bookmark' title='Volkswagen: New Beetle Augmented Reality Ads'>Volkswagen: New Beetle Augmented Reality Ads</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/audis-augmented-reality-calendar/feed/</wfw:commentRss> <slash:comments>13</slash:comments> </item> <item><title>Tissot: Augmented Reality Product Experience</title><link>http://www.digitalbuzzblog.com/tissot-augmented-reality-product-experience/</link> <comments>http://www.digitalbuzzblog.com/tissot-augmented-reality-product-experience/#comments</comments> <pubDate>Sat, 10 Jul 2010 08:16:33 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Augmented Reality Experience]]></category> <category><![CDATA[Augmented Reality Product Demo]]></category> <category><![CDATA[Augmented Reality Product Experiences]]></category> <category><![CDATA[Augmented Reality Products]]></category> <category><![CDATA[Tissot]]></category> <category><![CDATA[Tissot Augmented Reality]]></category> <category><![CDATA[Tissot Watches]]></category> <category><![CDATA[Tissot Watches Augmented Reality Experience]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4434</guid> <description><![CDATA[Tissot has launched an augmented reality product experience for their swiss watch collection and I&#8217;ve been meaning to post it up for about a month now! Augmented Reality is still very much about generating promotional buzz, but this, like very few others, is more than that, it&#8217;s a product experience that has a very clear [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/starbucks-augmented-reality-xmas-cups/' rel='bookmark' title='Starbucks: Augmented Reality Xmas Cups'>Starbucks: Augmented Reality Xmas Cups</a></li><li><a
href='http://www.digitalbuzzblog.com/olympus-pen-augmented-reality-experience/' rel='bookmark' title='Olympus Pen: Augmented Reality Experience'>Olympus Pen: Augmented Reality Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/att-augmented-reality-unboxing-facebook-app-for-windows-phone-7/' rel='bookmark' title='AT&amp;T: Augmented Reality Facebook App'>AT&#038;T: Augmented Reality Facebook App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/tissot-augmented-reality-product-experience/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Times Square Augmented Reality Billboard</title><link>http://www.digitalbuzzblog.com/times-square-augmented-reality-billboard/</link> <comments>http://www.digitalbuzzblog.com/times-square-augmented-reality-billboard/#comments</comments> <pubDate>Tue, 29 Jun 2010 12:00:54 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Digital Billboards]]></category> <category><![CDATA[Augmented Reality Billboards]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Forever21]]></category> <category><![CDATA[Interactive Billboards]]></category> <category><![CDATA[Time Square Augmented Reality Billboard]]></category> <category><![CDATA[Times Square Campaigns]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4377</guid> <description><![CDATA[These days any brand or campaign that can actually stand out in Times Square is doing something seriously right. Now a little known fashion brand called Forever21 is trying to get noticed, and has just launched a massive augmented reality billboard in Times Square, and get noticed they did, with some of the worlds most [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/disney-augmented-reality-billboards-in-times-square/' rel='bookmark' title='Disney: Augmented Reality In Times Square'>Disney: Augmented Reality In Times Square</a></li><li><a
href='http://www.digitalbuzzblog.com/hyundai-times-square-billboard-iphone-controlled-racing-game/' rel='bookmark' title='Hyundai: Times Square Billboard Racing Game'>Hyundai: Times Square Billboard Racing Game</a></li><li><a
href='http://www.digitalbuzzblog.com/nye-times-square-ball-iphone-app/' rel='bookmark' title='NYE Times Square Ball iPhone App'>NYE Times Square Ball iPhone App</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/times-square-augmented-reality-billboard/feed/</wfw:commentRss> <slash:comments>10</slash:comments> </item> <item><title>AT&amp;T&#8217;s Augmented Reality Banner Game</title><link>http://www.digitalbuzzblog.com/atts-augmented-reality-banner-game/</link> <comments>http://www.digitalbuzzblog.com/atts-augmented-reality-banner-game/#comments</comments> <pubDate>Sun, 20 Jun 2010 22:05:10 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Uncategorized]]></category> <category><![CDATA[AT&T Augmented Reality Banner]]></category> <category><![CDATA[AT&T Augmented Reality Banner Game]]></category> <category><![CDATA[AT&T Augmented Reality World Cup Banner]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[banner campaigns]]></category> <category><![CDATA[BBDO]]></category> <category><![CDATA[Digital Campaigns]]></category> <category><![CDATA[Online Banners]]></category> <category><![CDATA[Zugara Augmented Reality]]></category> <category><![CDATA[Zugura]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4307</guid> <description><![CDATA[If you&#8217;re getting tired of the World Cup campaigns I&#8217;m posting, just leave a comment below and I&#8217;ll stop! But for those who are not, this one might warrant your attention, it&#8217;s an Augmented Reality Game Banner for AT&#38;T on ESPN.com (created by Zugura, BBDO and Zoic Studios) The banner brings you right into the [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/cannonballz-augmented-reality-game/' rel='bookmark' title='Cannonballz: Augmented Reality Game'>Cannonballz: Augmented Reality Game</a></li><li><a
href='http://www.digitalbuzzblog.com/volkswagen-connect-web-banner-game/' rel='bookmark' title='Volkswagen Connect Web Banner Game'>Volkswagen Connect Web Banner Game</a></li><li><a
href='http://www.digitalbuzzblog.com/splinter-cell-augmented-reality-game-launch/' rel='bookmark' title='Splinter Cell: Augmented Reality Game Launch'>Splinter Cell: Augmented Reality Game Launch</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/atts-augmented-reality-banner-game/feed/</wfw:commentRss> <slash:comments>9</slash:comments> </item> <item><title>Volvo: Subject60 AR Party Code Search</title><link>http://www.digitalbuzzblog.com/volvo-subject60-augmented-reality-party-code-search/</link> <comments>http://www.digitalbuzzblog.com/volvo-subject60-augmented-reality-party-code-search/#comments</comments> <pubDate>Tue, 08 Jun 2010 14:26:40 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[ARG Campaigns]]></category> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[Augmented Reality Campaigns]]></category> <category><![CDATA[Augmented Reality Party]]></category> <category><![CDATA[Layar]]></category> <category><![CDATA[LAYAR Browser]]></category> <category><![CDATA[Volvo]]></category> <category><![CDATA[Volvo S60]]></category> <category><![CDATA[Volvo Subject 60 Code Search]]></category> <category><![CDATA[Volvo Subject60 Party]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4199</guid> <description><![CDATA[Volvo and EuroRSCG 4D are running an experiential campaign called Subject60 to promote the &#8220;naughty&#8221; new Volvo S60 and to do this they are hosting 5 naughty parties in 5 European cities (Berlin, London, Paris, Milan and Madrid) over 5 days and the only way to get an invite is to find the codes. Volvo has placed [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/splinter-cell-augmented-reality-game-launch/' rel='bookmark' title='Splinter Cell: Augmented Reality Game Launch'>Splinter Cell: Augmented Reality Game Launch</a></li><li><a
href='http://www.digitalbuzzblog.com/splinter-cell-worlds-first-layar-ar-game/' rel='bookmark' title='Splinter Cell: World&#8217;s First Layar AR game'>Splinter Cell: World&#8217;s First Layar AR game</a></li><li><a
href='http://www.digitalbuzzblog.com/augmented-reality-city-3d-glasses-required/' rel='bookmark' title='Augmented Reality City 3D (Glasses Required!)'>Augmented Reality City 3D (Glasses Required!)</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/volvo-subject60-augmented-reality-party-code-search/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>Olympus Pen: Augmented Reality Experience</title><link>http://www.digitalbuzzblog.com/olympus-pen-augmented-reality-experience/</link> <comments>http://www.digitalbuzzblog.com/olympus-pen-augmented-reality-experience/#comments</comments> <pubDate>Mon, 07 Jun 2010 20:34:47 +0000</pubDate> <dc:creator>Aden Hepburn</dc:creator> <category><![CDATA[Augmented Reality]]></category> <category><![CDATA[AR]]></category> <category><![CDATA[Augmented Reality Experiences]]></category> <category><![CDATA[Augmented Reality Product Experiences]]></category> <category><![CDATA[Olympus]]></category> <category><![CDATA[Olympus Pen]]></category> <category><![CDATA[Olympus PEN Augmented Reality]]></category><guid
isPermaLink="false">http://www.digitalbuzzblog.com/?p=4195</guid> <description><![CDATA[Olympus are really pushing the PEN right now and this Augmented Reality Experience is the latest campaign element to hit the streets. What&#8217;s great about this piece, is it&#8217;s not the standard promotional experience, rather more a viral product demo that you can hold in your hands, showcasing some of the camera&#8217;s features. It&#8217;s far [...]Related Digital Buzz Posts:<ol><li><a
href='http://www.digitalbuzzblog.com/hotels-com-augmented-reality-experience/' rel='bookmark' title='Hotels.com Augmented Reality Experience'>Hotels.com Augmented Reality Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/tissot-augmented-reality-product-experience/' rel='bookmark' title='Tissot: Augmented Reality Product Experience'>Tissot: Augmented Reality Product Experience</a></li><li><a
href='http://www.digitalbuzzblog.com/adidas-augmented-reality-shoes-campaign/' rel='bookmark' title='Adidas Augmented Reality Shoes Campaign'>Adidas Augmented Reality Shoes Campaign</a></li></ol>]]></description> <wfw:commentRss>http://www.digitalbuzzblog.com/olympus-pen-augmented-reality-experience/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> </channel> </rss>
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