Tag Archive | "ASICS America"

ASICS New York Marathon Messages Via RFID

Tuesday, November 23, 2010

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We do a lot of great work here in Australia with ASICS, so it was nice to see the new, innovative, experiential campaign from ASICS America as part of the New York Marathon. The campaign centered around creating personalisedĀ supporter messages for loved ones in the race, which would be triggered with RFID tags, displaying the [...]

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