Cadbury have launched a world first Augmented Reality gaming app that is activated via their chocolate bar packaging, utilising Blippar’s image recognition technology and AR app platform. The game itself is called Spots v Stripes, a simple, seemingly addictive game that has you smacking ducks as fast as you can, before sharing your best scores [...]
Continue reading...Saturday, March 5, 2011
Here is an interesting take on alternate reality campaigns. For the launch of the latest Tom Clancy game, Splinter Cell Conviction, UBISOFT teamed up with Layar to create the worlds first AR game on the popular Augmented Reality iPhone platform called Layar. The game challenged players (and the media) to follow clues that were delivered [...]
Continue reading...Wednesday, September 29, 2010
This random iPhone game might just be worth the 99c! It’s an Augmented Reality space invaders iPhone app that lets you do battle in the real world while being connected to friends. You’ll fight about 10 unique battles to defend earth in what would seem a very unique kind of way, plus, the game is [...]
Continue reading...Tuesday, August 31, 2010
ATTIK and North Kingdom have just launched a new Augmented Reality game called “Take On The Machine” where you use an AR marker as a steering wheel to steer your car to victory against your Facebook friends or the global leaderboard. Normally AR games show a lot of jagged edges, but because this game is [...]
Continue reading...
Wednesday, August 24, 2011
4 Comments