industry news, social media, insights, and other great digital trends from all over the world.
Tag Archive | "Apps"
Nike: Catch The Flash ARG
Here is a nice twist on the increasingly popular trend towards mobile ARG gaming for brands. Made famous by the Mini Getaway and continued with campaigns like New Balance’s Urban Dash, this time it’s Nike’s turn, with a twist, in the “Catch The Flash” ARG in Vienna, Austria. This time it wasn’t just a virtual [...]
Continue reading...The Love Making Profile App
Friday, December 9, 2011
So here is a slightly different way to promote the use of condoms! Starting with a hand out of 50,000 free condoms, each with a QR code challenging young guys and girls in Stockholm to get involved by creating a love making profile that will ultimately generate their summer of sexual stats! Scanning the QR [...]
Continue reading...Nokia: Interactive Angry Birds Experience
Friday, October 28, 2011
Here’s a great interactive campaign from the guys at Wunderman Buenos Aires’s to promote the Nokia N8 in Argentina. The objective was to showcase the most popular apps that are available to download in their Ovi Store, like Fruit Ninja and Angry Birds, giving users the tools to shatter any web site with “Turn Up [...]
Continue reading...LYNX Auto Romeo: The Auto Flirting App
Tuesday, October 4, 2011
Gotta love the ongoing cheeky work from Lynx (which doubles as AXE in the US), they’ve got a great playing field and have hit the mark again this with pretty quirky app called the LYNX Auto Romeo. In short, it’s an auto flirting app, but what it’s actually designed to do is allow you to [...]
Continue reading...PassPath App: Protect Your Photos
Thursday, September 8, 2011
Know anyone who needs this app Franko? Well, if you’ve got photos you don’t want found on your phone, then you might just want to check out PassPath, which claims to be the worlds most secure photo storage app by utilisng a very new PassPath password system that uses patterns instead of characters and numbers. [...]
Continue reading...New Balance: Urban Dash Challenge ARG App
Wednesday, August 10, 2011
Here is a pretty cool new campaign from New Balance to promote their first Flagship store in New York. To do it, they’ve created the “Urban Dash” iPhone app that challenges you to find hundreds of virtual batons throughout New York, before running to the new flagship store while still in possession of that baton. [...]
Continue reading...SAS “Up for Grabs” Facebook Campaign
Thursday, April 14, 2011
This is cool, but the first thing you are going to say is… This is illegal, it’s against the Facebook promotional terms & conditions, the campaign should be shut down… Well it was, and what’s great is that CP+B Europe and SAS Airlines were happy to admit it because the campaign was successful for them! [...]
Continue reading...Australian Open: Tennis Program iPad App
Sunday, January 30, 2011
You may have caught this during the Australian Open over the last week or so, it’s the official iPad app program guide. And as far as I can tell, it might just be the first of its kind out there for a major international tennis event. Feel free to correct me here! The iPad App [...]
Continue reading...Bank Run: Interactive Movie + iPhone App
Thursday, March 4, 2010
This is an interesting new digital concept from SilkTricky (a digital content agency) where they’ve created a combination of interactive movie that meets an iPhone app game to complete the story! It’s called Bank Run (you can start watching here) and empowers you to control the short film’s direction online, once you’ve watched that part, [...]
Continue reading...Skype iPhone App Launches Today!
Monday, March 30, 2009
Get ready to make free calls, Skype (owned by eBay) is set to launch it’s first iPhone App today that will make calls from your iPhone free to other Skype users, via any Wi-Fi access point (possibly via 3G if Apples other deals don’t stand it the way) or users can make much cheaper calls to [...]
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Monday, December 12, 2011
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