Here’s a clever little iAd from Audi. They’ve used a nice play on Apple’s “slide to unlock” feature to get users to engage. This campaign is for the new Audi magazine app which recently launched in Brazil and appeared within publications on the iPad. Once users saw it they instantly recognized the swipe gesture used [...]
Continue reading...Monday, August 22, 2011
Since it’s launch into the Apple store back in early October last year Instagram has exploded, reaching 1 million users in just over 2 months (something that took Twitter over 2 years). It’s now growing twice as fast as Flickr. This great Infographic from Followgram shows the journey that Instagram has taken so far. Some [...]
Continue reading...Sunday, August 7, 2011
Have you ever wanted to demonstrate sarcasm in an e mail, tweet or in a Facebook post? Well three New York interns working at Bartle Bogle Hegarty (BBH) are trying to make this possible with the introduction of Sartalics, a font to signify a sarcastic tone. In order to give this movement the best possible [...]
Continue reading...Wednesday, May 11, 2011
Here’s the first iAd from Diageo UK’s brand Guinness and it looks pretty damn good. This is part of a larger multi-platform digital campaign ‘There’s More Life in the Dark’. The campaign aims to inspire users to enjoy a great night out! Guinness have released this promotional video, created by Tullo Marshall Warren, to demonstrate [...]
Continue reading...Thursday, February 10, 2011
This is a pretty cool iPad app! Konkreet Labs, in Berlin, just announced the release of their iPad app Konkreet Performer. It’s described as a music control and performance instrument that connects the musicians actions directly with the music. It has been cleverly designed to take full advantage of the power of a multi-touch device [...]
Continue reading...Tuesday, May 25, 2010
I thought everyone might like this! We were testing a street view app this afternoon and stumbled upon this interesting little “update” to Google Street View. Even though there is a lot of talk about how Google made some pretty heavy comments about Apple in their latest keynote presentation at Google I/O, and every second person is talking [...]
Continue reading...Saturday, April 3, 2010
I’ve never used TweetDeck on my iPhone, probably because the interface is a little to complex for the size of the screen. But as some of you may know, TweetDeck has some seriously cool features and with the launch of the iPad you can at least double the twitter experience with a range of great [...]
Continue reading...Tuesday, March 30, 2010
Apple today released a series of detailed iPad App demos on YouTube showcasing the top features of every app you’ll get standard with the iPad. I was pretty keen to see exactly how Keynote, Safari and Mail would work, as they will probably be three of the most used apps from a professional point of [...]
Continue reading...Wednesday, March 24, 2010
This might be what lots of you have been waiting for, a browser (any browser!) that isn’t safari, for the iPhone and probably the iPad. Today, Opera have officially submitted the new Opera Mini 5 browser app to Apple for approval, if it gets through or not is another story! The Opera Mini 5 browser brings [...]
Continue reading...Friday, March 19, 2010
So we all know that some of the biggest mags are thinking about how they’ll serve content to the iPad. But VIV Mag is probably the first to show exactly (and I mean not just a mockup!) what’s in store as this video showcases a behind the scenes look at creating their very first interactive magazine for [...]
Continue reading...Thursday, February 25, 2010
Apple’s iTunes Store has reached a huge milestone: 10 billion music downloads since opening on April 28, 2003. Back then there was about 200,000 songs to choose from. Today music isn’t all they sell; with the evolution of the iPod and the creation of new products such as the AppleTV, iPhone, iPod touch and soon [...]
Continue reading...Monday, November 9, 2009
Apple’s Mac vs Pc campaign is getting a free re-invented with the release of windows 7 providing the creative teams a mass of new ammunition to play off. This is the latest in a string of rich media takeovers by Apple on the NY Times website, they are always full video and perfectly executed for the space [...]
Continue reading...Sunday, October 25, 2009
Ahhh, I was wondering how long it would take for Mac to launch a windows 7 ad, 0 days ofcourse! It’s another in their series of Mac vs PC ads which no matter how many I see, ever fail to feel like the campaign should take a new direction. However, I’m sure Mac have bigger [...]
Continue reading...Monday, June 15, 2009
Apple love to impress and at their recent WWDC developer conference they treated guests to a stunning live app store hyperwall made from 20,000 of the most popular iPhone Apps and integrated into a wall of 30″ cinema displays that are linked directly to the app store, where over 3000 apps are downloaded per minute! [...]
Continue reading...Tuesday, May 19, 2009
Apple have launched another fantastic banner campaign on New York Times, this time its the “Apple: Second Opinion” web banner featured as a rich media page takeover on the home page of the New York times. A classic synced leaderboard / medium rectangle but this time with a nice throw to a few speaking heads across [...]
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Friday, November 11, 2011
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