Tag Archive | "Advertising"

Subaru EyeSight: Minicar Music Player Demo

Sunday, January 6, 2013

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Part ad. Part installation. Part awesome. This very cool feature demo from Subaru for their ‘EyeSight’ technology (which is basically a collision avoidance system powered by tiny depth sensitive cameras) where they’ve fitted a whole host of mini electric cars with the technology, along with weird but wonderful trigger sounds, and watched the scenario play [...]

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CinePrint: Lexus ES Interactive Video Print Ad

Friday, October 12, 2012

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After doing a double take on this interactive print ad, I’m asking myself is this the world’s coolest and perhaps most innovative print ad or is the actually the complete opposite? My gut reaction is ‘super cool’ but then logic sets in and I’m wondering a few things… The first being, who’s reading a physical [...]

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Google Creative Labs: The Creative Internet

Thursday, October 14, 2010

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Here is an interesting presentation from Google Creative Labs. They collected the most recent inspirational ideas and web projects in this document (119 pages). It gathers a lot of different topics (advertising, history, politics, sport, art.. ) under one main roof; creativity. You can view fullscreen here.

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FITC: The Last Advertising Agency On Earth

Friday, March 26, 2010

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This is a great little promo video for a Friday night! Created by Flash In The Can (FITC, who run amazing events where technology meets art and advertising, along with annual awards) this little video showcases what the last advertising agency on earth might look like and when it became extinct… Ok, so it’s not [...]

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Nokia: Worlds Biggest Signpost

Thursday, February 25, 2010

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This is a nice installation from Nokia. A digital panel in the shape of arrow was lifted 50 metres above London by a crane. People on the street could send text messages directly to the live sign with their favorite places to visit, and the arrow would move to point to that location, and also [...]

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Worst Job In The World – DreamJob.com Viral

Monday, June 1, 2009

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Touching testimonial of a worker whose occupation is not regulated, has no union, doesn’t get weekends and works up to 14 hours per day!! And I thought my work was fun. This is a campaign for Dream Job a job portal website in Brazil.

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Razorfish: Digital Outlook Report 2009

Wednesday, March 11, 2009

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It’s here again, Razorfish has released Digital Outlook Report 09; their 5th annual report reveals the key digital trends, strategies and what to look out for throughout 2009. It’s an inspiring read, below are just a few key items from the report: ? Razorfish CEO Clark Kokich on ?From Breaking Campaigns to Building Client Businesses??? ? Shiv Singh on ?Trends In Social Influence Marketing??? [...]

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Advertise On Digital Buzz

Wednesday, March 11, 2009

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Are you interested in Advertising on Digital Buzz? Here is a quick overview of the site, it’s audience, traffic (so far!) and content strategy. Digital Buzz is fast becoming an industry leading resource for the latest in digital, it targets over 36 categories (as you can see on the menu to the right) but focuses [...]

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Comcast’s Dream Big Campaign

Thursday, March 5, 2009

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Comcast?s Dream Big Campaign, the new advertising campaign called ??Dream Big (Sing-a-Long)?? has great art direction and a brilliant idea at its core, with all illustrations prepared by ??This way up?? and the directors Smith & Foulkes have done an amazing job. It?s an integrated marketing campaign which includes a number of TV spots and an amazing website. The goal of [...]

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The Symbiotic Nature of Web 2.0

Friday, February 27, 2009

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Razorfish on the blurring between the worlds of social networks and Enterprise 2.0. Easy to read and very informative presentation. Would love to hear your thoughts on it?!

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The Future of Advertising Presentation

Wednesday, February 25, 2009

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It?s a very useful presentation, a further insight into making creativity related today?s media landscape & opportunities around interactivity. But I believe that the future of advertising shouldn?t be about campaigns that are dependent on the strength of TV oriented creative. The strongest campaigns will be those that select the most appropriate medium in order to [...]

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The Economist On Advertising Presentation

Monday, January 12, 2009

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Presentation of The Economist explaining why in times of crisis, brands must invest in marketing rather than save money and cut back on advertising spend. It’s a great read and something you will want to share around, make sure you download the presentation. Check out the presentation here

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