T-Mobile Sing-along Viral Video

Mon, May 4, 2009
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Following the ”Life’s for Sharing” campaign T-Mobile spread a new video last week for calling the public to attend a new event in Trafalgar Square, on April 30. Yesterday I found the new event video ”Sing-along” on Youtube which attracted 13.500 people to sing ”Hey Jude” from The Beatles with the help of singer Pink and some 200 professional singers mixed with the public.

The video is creation of the agency Saatchi & Saatchi London, with production of Partizan in partnership with the TBC.

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