Swedish Post are famous for huge Xmas installations, in fact you probably remember last years ‘Xmas on Wheels‘ installation created in a huge warehouse that allowed users to shoot their own photos of a real life nativity set. Probably the benchmark for all Xmas creative pieces in 2011.
So in 2012, they’ve back it up with this, Swedish Post Parcel Memory, played out live at a huge scale of 240m2, complete with 400 presents. Match two of the same, and you win both. Very cool!