Sometimes it’s the simple ideas that are the most effective and I love this one from Starbucks. The coffee giant has teamed up with Twitter to launch the Tweet-A-Coffee campaign. This allows people to send a $5 Starbucks gift card to anyone in the US via Twitter.
It’s a really simple idea, users just need to link their Starbucks and Twitter account and mention @tweetacoffee to send the gift card to a friend, family, follower, or anyone for that matter. They can even include a message to let them know that their next Starbucks is on them. Unfortunately for those of us that are outside the US, Tweet-A-Coffee is only available in the states right now. Let’s hope they launch it globally. Who would you Tweet a coffee to?