PlayStation: Real Time Projection Mapping Ads

Tue, Jan 17, 2012
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So I’ve probably seen just about every projection mapping event, installation or experiment known to man. But, I completely missed this one late last year, and… it just happens to be one of the best creative executions around. It’s a little different too, not only were these projections created for use as ads, but they were created with real-time tracking, no special effects and shot in a single take, which is no easy feat… just watch!

The campaign was created to showcase PlayStation’s “Immersive Movie Experience”… Seriously cool huh?… Can you guess the films? Created by The Found Collective.

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