
It was a huge year for Social Media and here is a great infographic that rounds up the key Social Media Statistics to kickoff 2012. It’s pretty impressive to see that Facebook has grown to more than 800 million active users, adding more than 200 million in a single year. Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone.
A few interesting take outs for social media statistics in 2012:
Facebook Statistics 2012:
- An average Facebook user has 130 friends and likes 80 pages
- 56% of consumer say that they are more likely recommend a brand after becoming a fan
- Each week on Facebook more than 3.5 billion pieces of content are shared
Twitter Statistics 2012:
- 34% of marketers have generated leads using Twitter
- 55% of Twitter users access the platform via their mobile
General Social Media Statistics 2012:
- 30% of B2B marketers are spending million of dollars each year on social media marketing
- Nearly 30% of these users are not tracking the impact of this marketing
- 20% of Google searches each day have never been searched for before
- Out of the 6 billion people on the planet 4.8 billion have a mobile and only 4.2 billion own a toothbrush
Check out more social media statistics for 2012 below in the full infographic, via Mediabistro.



[...] to the world, expect visitors to view that content using their mobile phone. Believe it or not, but 55% of Twitter users access it using the mobile app, so when they see your tweet about your most recent blog or your hot job of the day, they’d [...]
[...] 2http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ [...]
[...] Social media is probably THE word of 2012. Facebook goes public, Twitter takes off, and YouTube and LinkedIn are hitting their stride. Add mobile data to the equation and the prospects for a truly interconnected web (no pun intended) of humanity in real time is becoming close enough to imagine being real. The singularity indeed may be near and social media is helping lead the way to a new global brain. [...]
[...] Infographic: Social Media Statistics For 2012 [...]
This is a useful infographic and it’s great that you state what your sources are (lots don’t do this)
I’m on the lookout for more detailed stats about social media usage i.e. lower that country level.
In case it interests you, I’ve blogged about actual social media usage (initially Facebook) within a specific geographic area:
http://markbraggins.wordpress.com/2012/07/05/estimating-social-media-usage-within-a-geographic-area/
Yes, social media can generate leads, but this has still got to be analysed against cost and time.
As you say millions is psent every day and leads are generated, but how many leads – what is the ROI
Rob
loving it…. this is really good and informative! Thanks
Those numbers are pretty incredible, and are only going to grow throughout 2012 and beyond. No wonder Google decided it had better include social media in its algorithm calculation!
Great info – thanks,
Ray
[...] response, source), and generating leads (34% of marketers have generated leads using Twitter, source) are plentiful. Beyond that, businesses can utilize Twitter for branding, marketing, staying [...]
[...] maklumat lanjut mengenai Statistik Media Sosial Tahun 2012 sila rujuk infografik di atas.Sumber: DigitalBuzzTips Peperiksaan Akauntan W41, Contoh Soalan Peperiksaan W41 atau Panduan Peperiksaan W41 mungkin [...]
[...] The big PRO of Social Media is it’s penetration and user base. Digital Buzz provided a great summary of social media statistics for 2012 in it’s Jan 3rd post. – Check it out: http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ [...]
[...] today accounts for 44% of social sharing on the web while it was found by DigitalBuzz that 56% of consumers say that they are more likely to recommend a brand after becoming a fan. [...]
[...] today accounts for 44% of social sharing on the web while it was found by DigitalBuzz that 56% of consumers say that they are more likely to recommend a brand after becoming a fan. [...]
[...] http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ Like this:LikeBe the first to like this. from → Uncategorized ← Landing on March… No comments yet [...]
[...] http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ [...]
[...] online consumers identify themselves as social media fans or followers. In a recent Mashable study, fifty-six percent of consumers stated that they are more likely to recommend a brand after “liking” them on Facebook. Sounds [...]
[...] Infographic: Social Media Statistics For 2012 [...]
[...] like a fad. It’s cheap, immediate, accessible and, well, all my friends use it. Just click here for a quick [...]
[...] Nielsen estimates that social media and blogs reach 80% of all active US Internet users (of which there are 245 [...]
[...] Nielsen estimates that social media and blogs reach 80% of all active US Internet users (of which there are 245 [...]
[...] estimates that social media and blogs reach 80% of all active U.S. Internet users (of which there are 245 [...]
[...] further news, a new study by the Digital Buzz Blog shows that auto-posting to Facebook decreases interaction to the tune of 70% fewer comments and [...]
[...] displaying the social media statistics for 2012. A couple of key facts of which are highlighted by Digital Buzz [...]
[...] http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ By Russell|Social media|0 Comments [...]
[...] online social buzz is an ever escalating exchange that boasts over 800 million active Facebook users, 100 million [...]
[...] Nielsen estimates that social media and blogs reach 80% of all active US Internet users (of which there are 245 [...]
[...] According to digitalbuzzblog.com, 56 percent of Facebook users said they are more likely to recommend a brand after becoming a fan. 77 percent of Facebook users said they interact with brands on Facebook, as stated on a Mediabistro infographic, primarily through reading posts and updates. There are more than 800 million active Facebook users, and that’s not counting the estimated 21 million U.S. Twitter users or 64 million North American LinkedIn users. [...]
[...] tweets are sent out every sixty seconds. On Facebook, more than 3.5 billion pieces of content are created every week. Through YouTube, over 4 billion hours of video are watched each [...]
[...] ridiculous to think that your business page is the only page that your followers are following. The average Facebook user has 130 friends and likes 80 pages. That means 2 [...]
[...] http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ [...]
[...] I find it fascinating how quickly it has become popular. The fact of the matter is it can be used as a marketing tool, to gain traffic to your Twitter profile. It is a way of putting yourself in the spotlight, thus it is great for businesses as there are over 100 million active users. 34% of marketers have created leads through Twitter, and a further 20% have closed a deal through the social networking site. [Source: Digital Buzz] [...]
[...] Források: http://www.quora.com/Facebook-1/How-many-Facebook-Pages-are-there http://www.digitalbuzzblog.com/social-media-statistics-stats-2012-infographic/ http://www.chacha.com/question/how-many-posts-are-made-daily-on-facebook [...]
[...] percent of marketers have generated leads through [...]
[...] Microsoft tag) 39. 34 percent of marketers have generated leads regulating Twitter. (source: Digital Buzz Blog) 40. 26 percent of retweets are incited by a ask to retweet. (source: Web Analytics [...]
[...] (source: Microsoft tag) 39. 34 percent of marketers have generated leads using Twitter. (source: Digital Buzz Blog) 40. 26 percent of retweets are incited by a request to retweet. (source: Web Analytics [...]
[...] 34 percent of marketers have generated leads using Twitter. (source: Digital Buzz Blog) [...]
[...] network via mobile. (Microsoft tag) 39. 34% of marketers have generated leads using Twitter. (Digital Buzz Blog) 40. 26% of retweets are incited by a request to retweet. (Web Analytics [...]
[...] (source: Microsoft tag) 39. 34 percent of marketers have generated leads using Twitter. (source: Digital Buzz Blog) 40. 26 percent of retweets are incited by a request to retweet. (source: Web Analytics [...]
[...] 19. 34% of marketers have generated leads using Twitter. (source: Digital Buzz Blog) [...]
[...] 34 percent of marketers have generated leads using Twitter. (source: Digital Buzz Blog) [...]
200 million users every single year! That’s a big number. Great article
[...] – The biggest brand on Facebook is Coca-Cola with 55 million fans. It’s followed by Disney and Red Bull which have 39 million fans and 34 million fans respectively (Source: Social Bakers) – 77% of B2C companies have acquired customers through the site (Source: Hubspot) – The ratio of views to shares of Facebook comments is 9:1 (Source: Hubspot) – Auto-posting to Facebook decreases likes and comments by 70% (Source: Digital Buzz Blog) [...]
[...] (source: Microsoft tag)39. 34 percent of marketers have generated leads using Twitter. (source: Digital Buzz Blog)40. 26 percent of retweets are incited by a request to retweet. (source: Web Analytics [...]
[...] individuo del que conocemos sus datos significativos y representa un cliente potencial] (Fuente: Digital Buzz Blog y Manual imprescindible de [...]
[...] individuo del que conocemos sus datos significativos y representa un cliente potencial] (Fuente: Digital Buzz Blog y Manual imprescindible de [...]
[...] Auto-posting to Facebook decreases likes and comments by 70% (Source: Digital Buzz Blog) [...]
[...] (fonte: Microsoft tag) 39. 34 porcento dos marqueteiros geraram leads usando o Twitter.(fonte: Digital Buzz Blog) 40. 26 porcento dos retweets ocorrem através de um pedido para ser retuitado. (fonte: Web [...]
[...] By adding a monetary value to your pins, you get extra traffic by being placed in this tab!Day 11: 34% of marketers have generated leads using Twitter.Twitter is an excellent marketing tool because [...]
[...] 34 procent van de marketeers hebben gegenereerde leads met behulp van Twitter. (Digital Buzz Blog) [...]
[...] tag) 39. El 34% de responsables de marketing han generado leads usando Twitter. (fuente: Digital Buzz Blog) 40. El 26% de los RT lo han sido por petición previa. (fuente: Web Analytics [...]