Digital Strategy is a pretty hot topic right now as traditional planners the world over attempt to dive in whilst digital producers, tech producers, grads, account directors and user experience gurus are all starting to play in the same sandpit, looking for the same tools… But what tools right?
There are a million of them, which ones really count? Well, our friend Julian Cole has just finished up a new SlideShare presentation called ‘A Digital Strategy Toolbox‘ that showcases some of the best FREE tools to perform Consumer Research, Category Research, Discourse Analysis and Environmental analysis in order to help build your next digital strategy piece… Thoughts?

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[...] Strategy Toolbox from Julian Cole & first seen on Digital Buzz Blog If you enjoyed this post, make sure you subscribe to my RSS [...]
[...] I used and what information I gathered. A lot of the stuff below was originally found in this DigitalBuzz presentation, I’ve appropriated it to smaller businesses and student [...]
[...] I used and what information I gathered. A lot of the stuff below was originally found in this DigitalBuzz presentation, I’ve appropriated it to smaller businesses and student [...]