By now you’ve seen the new Facebook Profile photo functionality/layout, and you’ve probably also seen a bunch of people showcasing some pretty cool images. Chances are they used this clever little app from Schweppes (by Super Social) to create their seamless profile image.
I think this is a great strategic play by Schweppes, a simple branded app that is almost* completely selfless (compared to a lot of apps out there), providing a service that will be increasingly popular as the trend catches on, plus it’s pretty quick from start to finish, providing what most users would have needed Photoshop for, so it should gain some traction with Facebook users! Great play, great app, looking forward to seeing if it catches on! Click here to check out the app.