Publicis: The More The Merrier Video Experience

Sat, Jan 4, 2014
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Before we kick off into 2014 posts for the new year, I thought we’d post this final and pretty cool Xmas card from Publicis, created by Bridget and the guys at DigitasLBi.

They got geek on to create a facial detection algorithm that counts how many people watch the video at once, and #TheMoreTheMerrier is gets! If you watch the video by yourself it will seem like a pretty standard video, but if you add just one more person in front of the camera, and you’ll see Maurice Lévy delivering his corporate speech in a confetti storm. Bring a few more people in the office, and you may see gospel singers, cheerleaders, Chinese dragons and more! Pretty cool. Nicely produced, seamless transitions. Now, onto 2014! Stay tuned!

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