Netflix: The Auto-Pause Holiday Socks

Sat, Dec 19, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (1 votes, average: 5.00 out of 5)
29 Comments

The next instalment form Netflix’s “Make It” creative platform for “Makers” has just hit just in time for the holiday season, with these pretty cool “Auto-Pause” Netflix Socks. (Checkout the Netflix & Chill Button too)

The Netflix Auto-Pause Sock sleep detection system os based on a popular method called actigraphy. Basically, an accelerometer detects when you’ve stopped moving for a prolonged period of time and triggers a signal to your TV that pauses Netflix. So when it detects that you’ve dozed off, an LED light in the cuff of the sock flashes red, warning that the pause signal is about to be sent to your TV. Any motion will stop it from firing immediately.

The system is pretty sensitive too, detecting when you’re just sitting still, intensely watching Netflix vs when you’ve actually fallen asleep. Very cool. Check out how to make them here.

Continue reading...

Posted by: 



Giroptic: The World’s First 360 HD Camera

Fri, Dec 18, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
20 Comments

So Giroptic have just raised $4.5m to finally produce this, arguably The World’s First Consumer-Level 360 HD Cam that does live-on-chip stitching of 360 video to produce brilliant VR content.

Originally famous for crowd-funding $1.4m on Kickstarter, Giroptic have raised another chunk of seed money to get them off the ground and into the manufacturing line, hoping to compete with the likes of GoPro for the rocketing VR market, at a consumer level. Check them out here. $499. Not bad?

Continue reading...

Posted by: 



Google: The Year In Search 2015 Video

Thu, Dec 17, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
32 Comments

With the year almost over, the “Year in Review” pieces are coming out, and this one from Google with it’s annual “Year In Search” marks another epic and enchanting year for the internet and the world. What’s interesting, is that the biggest moments of 2015 inspired trillions of questions/searches this year. But what do they reveal about us? Explore the full Year in Search here. #YearInSearch.
Grab a coffee, and enjoy the video. What did you search for in 2015?

Continue reading...

Posted by: 



This Johnnie Walker Ad Is 2015′s Best Spec Ad

Tue, Dec 15, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (5 votes, average: 5.00 out of 5)
29 Comments

It’s called “Dear Brother” and it’s a pure spec ad from two students; Daniel Titz and Dorian Lebherz, studying at the Film Academy of Baden-Württemberg. And they’ve outdone themselves… This haunting Johnnie Walker spec ad explores the “Your Brothers Keeper” concept in a highly emotional state, delivering perhaps once of the most outstanding lines of the year.

The brothers walk the foggy terrain of Scotland’s Isle of Skye, the childhood home, as a voiceover poetically unwinds their stories and connection. It plays right into a whole “Freedom” play, as they climb large rocky hills and watch over beautiful views to the mountains, before they finally end up in a scrapped farmhouse, drinking Johnnie Walker together, before continuing on to the cliff-edge overlooking the sea. WOW. What an amazing piece of spec work!

Continue reading...

Posted by: 



Verizon: The Minecraft Smart Phone Project

Mon, Dec 14, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
27 Comments

Now this is cool. So, Verizon has created the world’s first smartphone inside Minecraft, complete with the world’s largest selfie, and it’s all part of Verizon’s “Better Matters” campaign. I apologize in advance that I don’t have the shorter case video… But what great brand game integration!

The Minecraft Smart Phone can essentially connect to the real world without leaving the game. The system includes custom functionality that lets players browse the Internet, make video calls and create a selfie stick to send an MMS selfie to a friend. Verizon invited Minecraft experts SethBling and CaptainSparklez to beta test and show how they would use these features in demo videos. It also hosted a live stream this week with YouTube educator MatPat, who ordered a pizza and set out to achieve the “world’s largest selfie from Minecraft.” Pretty cool. So who’s built one?!

Continue reading...

Posted by: 



YouTube Rewind 2015: Now Watch Me

Sat, Dec 12, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 3.00 out of 5)
15 Comments

Here it is. YouTube’s famous year in review “YouTube Rewind 2015″ and what a year it was. This year it is celebrating the videos, people, music and moves that made 2015. #YouTubeRewind

Featuring well over 100 key YouTube content creators and those crazy viral videos that come out of now where, it’s a great watch over coffee this weekend… Enjoy!

Continue reading...

Posted by: 



ShiftWear: Customize & Animate Your Sneakers

Wed, Dec 9, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (1 votes, average: 5.00 out of 5)
25 Comments

Everyone wants to rock individual style, so imagine if you could have a connected shoe? Introducing ShiftWear… sneakers that give users creative control over the designs they can instantly animate and display on their sneakers, using their smartphones. How are these not the coolest shoes ever?!

The new ShiftWare shoes are on indiegogo, and have just raised 300,000 USD to get off the ground. They only wanted $25k! You can get your pair here!

Continue reading...

Posted by: 



Change Coins: A Virtual Currency For Good

Tue, Dec 8, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
29 Comments

Everyone wants BitCoins, and with so much wider talk about virtual currency and its future, it’s exciting to see a new angle on that, it’s called “Change Coins” a Virtual Currency For Good. The Aussie Startup, MakeSomeChange.com lets people earn, buy and obtain “Change Coins” that they can then donate to worthy causes, typically Charities and NGO’s, which exchange them for real-world money to deliver on the donators requests.

The virtual currency is primarily earned by watching branded content right now, with those corporates funding the real-world cash value, which is exchanged for interaction/engagement with the content, to give the end user the “Change Coins” to spend with their favourite charity. Check them out here.

MakeSomeChange.com has some of the largest Australian corporates participating already.

Continue reading...

Posted by: 



McDonald’s Presents “LOADED” A Social Film

Fri, Dec 4, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (4 votes, average: 3.50 out of 5)
37 Comments

So McDonald’s Australia have handed over the directors chair to their fans in an epic content series that hopes to become the world’s biggest crowd-directed short-film… about fries! (It’s all part of McDonald’s Australia’s “Loaded Fries” launch.) It’s all playing out on Facebook here.

With new episodes being shot every few days, fans will direct key parts of the story to shape the film, which will be pieced together as a 5 minute mini-blockbuster to be released on December 26.
Watch the first episode right here... Enjoy!

Continue reading...

Posted by: 



Volvo Trucks: Look Who’s Driving Stunt Video

Thu, Dec 3, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
25 Comments

Volvo Tucks are back at it with their Live Test stunt video series, and this time it’s their toughest test yet, when they hand over a brand new truck (rigged up with GoPro’s of course) to 4-year-old Sophie… Oh yeah, and she’s driving it completely remote controlled.

And as you can imagine, she crashes it through just about anything. Which is all the fun.

Continue reading...

Posted by: 



PSY Launches New “DADDY” Viral Music Video

Wed, Dec 2, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (1 votes, average: 5.00 out of 5)
29 Comments

So PSY is back, with another ridiculous music video filled with all that viral magic, racking up about 8 million views in the first 24 hours. So what’s it all about? Well. Bad dancing. Even worse fashion. Another stupidly catchy song… Oh, and It’s about your “DADDY”.

CL of girl group 2NE1 asks PSY; “Hey, where’d you get that body from?” The answer is, of course, “I got it from my daddy.” That triggers another level of weird epicness. Stupid dance interludes, crazy costumes, and a beat that continues to make you want to dance. But is it another “Gangnam Style”? I’m not yet convinced.

Continue reading...

Posted by: 



Amazon Prime Air: Next Gen Drone Delivery

Tue, Dec 1, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (1 votes, average: 5.00 out of 5)
27 Comments

We’ve seen Amazon Drones… But not with Jeremy Clarkson selling the dream, and to be fair, this is the newer, next gen version from Amazon, with a slightly more futuristic view on just how easy it’s going to be to get something delivered by a drone, straight to your front door! (if you’re game!)

The only problem here… What happens when a teenager wants to play ball with the drone?

Continue reading...

Posted by: 



Nokia OZO: The Virtual Reality Camera

Sun, Nov 29, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
17 Comments

And you thought Nokia was dead right? Well, they aren’t, and this new product, the OZO, might be what pulls them back into the light, with a world-leading Virtual Reality Camera.

The OZO is a professional Virtual Reality Camera made for pro-storytellers and production companies, and with a price of $50,000. It’s not cheap, but there is a reason for that. The OZO processes the 360 VR film in-camera, so there is NO post production stitching, and it also delivers top of the range spatial 3D sound. Find out more here. So, who wants one? Watch the directors video...

Continue reading...

Posted by: 



Google: Choose The Light or Dark Side

Wed, Nov 25, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
37 Comments

It’s time to choose, Awaken the Force within you and your Google apps will follow your path. The new campaign from Google and Star Wars asks users to #ChooseYourSide… and it’s pretty awesome!

Choose the Light Side or the Dark Side, and then, say on on YouTube for example, the volume control of videos will become light sabers, with accompanying side effects, or on Google Maps, your marker might become an X-Wing Fighter jet. Even your Gmail will reflect background scenes from the film, and Star Wars events will automatically appear in your calendar. Choose Your Side here.

Continue reading...

Posted by: 



100 Years – The Movie You Will Never See

Sun, Nov 22, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (1 votes, average: 5.00 out of 5)
30 Comments

LOUIS XIII has created an epic new brand film, one that won’t be seen for 100 years. It’s an exclusive original film starring John Malkovich and directed by Robert Rodriguez that envisions Earth one hundred years from now, and was inspired by the legacy of craftsmanship and time.

The finished film has been placed in a special safe featuring bulletproof glass and a timer that records the time and date upon closure and counts down one hundred years. Once closed, the safe will not open until the one hundred year countdown is complete on November 18, 2115.

LOUIS XIII is ‘One century in a bottle’: each decanter takes four generations of cellar masters over 100 years to craft. Created by Fred & Farid Group and Moonwalk Films.

Continue reading...

Posted by: 



NVIDIA: The 10,000 Foot Living Room Skydive

Thu, Nov 19, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (3 votes, average: 5.00 out of 5)
27 Comments

NVIDIA has just launched the new NVIDIA Shield TV device, an Apple TV alternative for Android TV, with what you’ll see in the video, as enhanced graphics and ultimate gamings/graphics power. So, how to get some attention from NVIDIA loving gamers all over the world…

Well, Red Bull skydiver Jeff Provenzano gets strapped into a living room and thrown out of a plane. The question is, is it real or fake? Coming from the company design to make fake look real…

Continue reading...

Posted by: 



Introducing YouTube Music – A New App

Fri, Nov 13, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 5.00 out of 5)
37 Comments

It was only a matter of time until YouTube got into the Music game, and here it comes! introducing YouTube Music, a new mobile app that aggregates all YouTube Music content and no matter where you start in the app, the music will never stop. Every song you play or artist you choose will take you on an endless journey through YouTube’s music catalog. A simple tap and you’re on your way, enjoying your favourite music and discovering new artists effortlessly.

And you can also amplify your experience with a YouTube Red membership. With YouTube Red, you’ll get to experience all that the Music app has to offer without ads. You’ll also have the ability to listen to music offline and seamlessly switch between video or audio-only. Check it out here.

Continue reading...

Posted by: 



Julia’s Flubble Machine: Made with Office 365

Wed, Nov 11, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (6 votes, average: 4.00 out of 5)
24 Comments

Microsoft has launched a new campaign for Office 365, called “Flubbles”. Flavoured Bubbles. A cinematic story follows Julia, an 8-year-old girl, as she brings the idea of gourmet flavoured bubbles to life, collaborating with designers, cake artists and even a professional bubbleologist along the way.

The campaign was unscripted, and is realised through a series of content pieces, including a full-length documentary-style hero film that showcases Julia working to create her “Flubble Machine”. Check out the full story here. Created by the crew at VML Australia.

Continue reading...

Posted by: 



MINI: The YouTube Pre-Roll Race

Tue, Nov 10, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (7 votes, average: 4.14 out of 5)
38 Comments

Every now and then a great YouTube Pre-Roll pops up, and this one from MINI is pretty cool. It’s called the MINI YouTube Race, and challenges viewers to try and hit the skip button to beat the MINI.

The Pre-Roll visually counts down 3.2.1 in sync with the skip button, before the car blasts across the screen as you try to hit skip before it show the loss! Pretty cool idea. Created by Kinetic Singapore.

Continue reading...

Posted by: 



Why You Should Say No To Creative Pitches

Sun, Nov 8, 2015
1 Star2 Stars3 Stars4 Stars5 Stars (11 votes, average: 4.82 out of 5)
14 Comments

The advertising industry has for almost ever has demanded creative pitches and spec work to test out agencies to see if they like their ideas, on a sample brief, often with only a 2-3 weeks to deliver an entire multi-million dollar campaign idea, for free.

Well, Zulu Alpha Kilo say NO, and have created a video that highlights just how the rest of the world works… So they’ve created this video that showcases how no other industry gives away creative ideas and IP for free…

Perhaps the best line in the video… “You guys could make me a spec breakfast, right? And then if I enjoy it, I’ll make you guys my ROR: my Restaurant of Record,” Classic!

Continue reading...

Posted by: 



Older Entries Newer Entries