Cornetto: The Netflix Commitment Rings

Fri, May 27, 2016
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Probably the worst thing about streaming services, is when your partner watches the latest episode on Netflix while you’re on a night out, or has friends over and binge watches your favourite series…

Well, Cornetto have a solution! RFID powered Commitment Rings.

Once you’ve scored the rings, users activate the rings’ app, with couples then picking their favourite shows on Netflix, Hulu .etc, and when the rings are close to each other, the app detects you and your partner are together ready to watch the latest episodes and unblocks the series of your choice. Don’t have both rings… Bad luck. No Netflix. Register for yours here.

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Kit Kat: Staring Contest Vending Machine

Wed, May 25, 2016
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Kit Kat take their breaks seriously, so seriously that if you take part in their virtual staring contest and laugh, you’ll lose. With two interactive vending machines placed on two different college campuses in Brazil, and powered by facial recognition systems, each one streamed live video of the other vending machine, inviting students to take the challenge and stare into the face of another at the opposing campus. Then the contestant who held strong was rewarded with a Kit Kat Chunky candy bar. Created by JWT Brazil.

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Meet Allo: Google’s AI Powered Messenger App

Sun, May 22, 2016
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The world of AI powered chat bots is here, and Allo, Google’s new messenger bot, wants to be your favourite messenger app, by fusing all of the power of Google search, into your messenger app.

So, how does it work? Well kind of like your existing messenger app, but with search integrated to the core, and then powered by AI that will read the text, images and video to coming through messenger to help interperate and predict what you might reply with to either enhance or speed up your responses. Pretty cool. Coming in the next few months to iOS, but it’s already out on Android.

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Meet Viv: The Next Gen AI Assistant App

Sat, May 21, 2016
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Hate Siri? Then Viv is for you… Viv is an artificial intelligence platform that enables developers to distribute their products through an intelligent, conversational interface. It’s the simplest way for the world to interact with devices, services and things everywhere.

Viv is taught by the world, knows more than it is taught, and learns every day. So for every developer who builds into the platform, Viv gets smarter. Enjoy the demo of Viv from Tech Crunch Disrupt 2016.

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The Samsung “Blind Cap” Swimming System

Tue, May 17, 2016
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Introducing the Samsung Blind Cap, the world’s first swimming cap engineered with a vibration system and Bluetooth technology so that when synchronized to Samsung Gear S2 or Android, it removes the physical touch system used in professional swimming to alert blind swimmers at the exact moment they need to make a turn.

Samsung are famous for using their technology for good through new and innovative displays of what can be achieved when taking such a powerful brand and inventing on their key products with agencies and other tech companies… Then again, they’ve also been called out for making work just for the awards circuit. What do you think?

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Syrmo: Welcome To Connected Skateboarding

Mon, May 16, 2016
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Syrmo is a new connected “Smart Pad” that skateboarders attach to the trucks on their skateboards, it has a bunch of sensors that track every movement of the skateboard, connecting live to an App on their smartphones and records all the tricks in a real-time 3D space.

So skaters can re-live their tricks and share them on social media, analyse tricks and improve their form, beat rankings, challenge friends or other skaters. Syrmo hopes to become the biggest real-time social network for skaters. Created by the crew at Syrmo and McCann Madrid.

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McDonald’s Australia Snapchat Filter Series

Sun, May 15, 2016
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This week McDonald’s in Australia launched a series of iconic branded Snapchat filters to mark the official launch of sponsored ads by Snapchat downunder. With Snapchat the fastest growing social platform in Australia, the McDonald’s filters delivered millions of branded impressions and hundreds of thousands of branded snaps in the very first 24h sponsorship from Snapchat.

The only question now, is what will brands and agencies do with the rocketing platform?

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Intel Drone 100: The Future of Fireworks

Sun, May 15, 2016
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Intel and Ars Electronica Futurelab recently showcased how they broke the world record in the slightly unique category; Most Unmanned Aerial Vehicles (UAVs) Airborne Simultaneously. Except they did it in style, launching a synced virtual “Fireworks” show to a live orchestra, where the “Fireworks” were actually the effects of LED drones flying amazing patterns and sequences to create an amazing visual experience. See the full article on Intel.com Or watch the making of here...

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Mila: The Live Fish Pack Experiment

Tue, May 10, 2016
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Fresh Fish? Maybe it’s not… Just because its on ice doesn’t mean its fresh, and Mila a leading FMCG company in Poland wanted to show that their latest technology actually makes their fish as fresh as the moment you catch it, even after being frozen.

So, they created “The Live Fish Pack” experiment, where they staged a supermarket activation in the freezer section, packing their boxes with animatronics to show just how fresh their fish are! Enjoy. Created by the crew at Y&R Poland.

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Burger King: Facebook Messenger Bot Demo

Sun, May 8, 2016
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Here is a quick demo of the upcoming Burger King Facebook Messenger Bot, which in all it’s glory will allow you to order on the fly without ever having to talk to a human. Just hit the bot up, tell it what you want, and it will guide you through an instant ordering process, before asking you what store you want it from, and processing the request.

I’d have loved to see the payment flow, but the work in progress demo stops just short of diving into payments… So here comes the rush of AI Bots to market, not that this one is driven by an AI engine, more so predicted-paths, so it’s more a dumb-bot so to speak, but it will take your order!

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Nivea Nose: Smartphones Detect Body Odour

Sat, May 7, 2016
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So Nivea has invented a phone case, that when paired with an app, detects your body odour and provides a level of alert dependant on the severity of smell… But I’ve only got one problem with this play, and that’s the use case of the product, because I’m struggling to see who might actually use it. From an interaction and usability standpoint, putting on a special cover, opening an app, and then holding your phone under your arm is quite an ask… which makes me think, if you’ve taken the time to test your own smell, you probably already know you smell. problem solved! Apply Nivea.

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Sweden Tourism: The Swedish Phone Number

Wed, May 4, 2016
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So in a World First campaign, you can now call Sweden and be connected to a random Swede who will tell you anything you want to know about their fine country, where to holiday and generally how great Sweden is.

Just in case you didn’t know, about 250 years ago, in 1766, Sweden became the first country in the world to to abolish censorship. To honour this anniversary, Sweden is now the first country in the world to introduce its own phone number. Call +46 771 793 336 and get connected to a random Swede, anywhere in Sweden and talk about anything you want. Check it out here.

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Puma: Introducing The BeatBot Racing Robot

Mon, May 2, 2016
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The PUMA BeatBot is a new, programmable, autonomous-driving, lane-following racing robot that pushes runners of all levels to go harder and run faster by giving them a visual target to beat, in-fact, it’s a training partner that never gets tired… so you aren’t just trying to beat the time on a stopwatch.

The BeatBot is capable of beating Usain Bolt, but you can slow it down on the mobile app so it can actually be a training partner. The PUMA BeatBot also comes with forwards and backwards GoPro cameras and LED lights on its tail to track it in a race. Created by a crew from MIT & JWT.

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Smart Gloves Turn Sign Language into Speech

Fri, Apr 29, 2016
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This is such an amazing invention, and I know a few groups have been playing around with the technology, but this latest iteration from SignAloud really steals the show. Gloves that turn Sign Language into Speech in real time. There really isn’t that much more to say, other than please do spend the 2-3 minutes to see how this actually works, as it will change the lives of millions of people around the world. Wow. Enjoy.

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LUCA: Meet HBO’s Silicon Valley Chat Bot

Fri, Apr 29, 2016
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Silicon-Valley-Chatbot

So Season 3 of HBO’s Silicon Valley launched this week to much fan fare. And a new AI Bot startup called LUCA decided to build in some functionality to let fans of the HBO show chat to each of the main characters in the series.

All you need to do is go here to download the app, then get chatting. And once you’re done, maybe explore the rest of their AI chat bot and see what you think!

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Lockheed Martin: The VR Mars Experience Bus

Sat, Apr 23, 2016
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Imagine driving across an inhabited Mars? Well, Lockheed Martin did, helping children to truly believe in their own potential, by taking them further than they ever dreamed they’d go; To Mars.

The Lockheed Martin Virtual Experience Bus travelled to Mars, where the windows of a bus were turned into HD screens to create a group VR experience, making school children feel like they were traveling around the surface of the Red Planet, as the bus took them to/from school. Very cool. Created by the crew at Framestore, McCann and Lockheed Martin.

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Magic Leap: The Future Of Mornings

Thu, Apr 21, 2016
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Magic Leap has been inspiring us with it’s vision for a mixed-reality headset, a very cool hardware piece that unfortunately Microsoft’s Hololens has been stealing all the headlines for, with brilliant content pieces and futuristic applications.

But Magic leap want to fight back, in a slightly different way, by re-inventing how you might experience your morning in the future. It’s pretty cool, but seems to lack the polish of Microsoft’s Hololens. Given how hotly contested the market is right now, and they aren’t commercially ready, I suspect Magic Leap are an acquisition target for one of the big players who are late to the game. Apple?

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SlideShare: Top Trends From SXSW 2016

Mon, Apr 18, 2016
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If you didn’t make it to SXSW this year, don’t worry, here’s a great wrap up presentation highlighting the top trends at SXSW in 2016 from Matteo Sarzana, you can follow him here. It covers 1250 sessions, over 2700 speakers and a huge 35,000+ attendees this year. So, what’s the biggest take out? Apps are so 2015… Grab a coffee and enjoy.

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Game of Thrones: Interactive 360 Intro Credits

Sun, Apr 17, 2016
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If you’re a fan, then you need to do this, it’s a 360 Facebook video that lets you go inside the opening Game of Thrones credits sequence where you’ll fly from King’s Landing to Dorne, and explore the world of Westeros like never before in this seriously cool, immersive 360 experience. Enjoy!

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BMW: Eyes On Gigi Hadid Interactive 360 Film

Sat, Apr 16, 2016
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To launch the new BMW M2, they’ve brought Gigi Hadid on board in this interactive film experience that’s available in both normal and 360 versions, challenging you to keep your eyes on her at all times to pick her M2. Why? Well, no reason actually, unless its purely to see Gigi Hadid get out of the car in a very slim red dress… It’s just a shame the test doesn’t lead to an experience of any kind.

The 360 Version of the film is below. Click here to test yourself on the BMW site. (more…)

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