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Nissan Canada have launched a multi-city water projection mapping event campaign to celebrate the new 2013 Nissan Altima, strategically timed with the Canada Day holiday. The 3D projecting mapping installation was experienced on a 120ft water wall pumped with 3300 litres of water per minute into the air to create the perfect screen for the film to be played on in front of tens of thousands of people at each of the locations across Canada. Created by Thinkingbox and Newad.
Awesome video and great blog.
But plz disable iPad theme, is slow and crashing all the time for me (the new ipad)…!
[...] Car launches tend to be big budget and spectacular, but none more so than this beauty from Nissan in Canada. It’s using water projections around the country to get people talking about its slick new motors. Fair play to them! First spotted here. [...]
[...] Kaynak PaylaşLike this:LikeBe the first to like this. [...]
This is actually the creative work of TBWA\Toronto – Nissan Canada’s AOR