Nike 6.0 has just launched a new version of NikeID called The iDNation. It’s a new community for creative people to be inspired, design some crazy shoes and win some fans along the way. Check out the hype video above to get a sneak peak at how the full “StyleLab” will work when it launches later in January 2011, but for now, you can play with the re-mix feature that lets you take one of two pre-designed shoes to tweak up, or start from scratch for some real practice.
When the StyleLab launches, every shoe you design will be ranked, shared and possibly bought by people around the world. Plus if you’re good, you’ll create new fan’s who’ll be waiting to see your next design, helping to push you towards being the #1 designer in Nike’s iDNation. Click here to check it out. Stay tuned, this should be a pretty cool community. (thanks Mark)


[...] is a community for creative individuals to get inspired, customize, and make some fans. Via the digital buzz // [...]
[...] opgeleukt met wat social media items en een spel waarmee Nike’s iD Nation community niet alleen uitdaagt het ultieme paar Nikes te ontwerpen maar ook om hun ontwerpen te delen om zo mee te dingen om de #1 ontwerper te worden in de Nike’s [...]