KLM have really be stepping up their digital over the last year or so, and here is the next addition, the KLM Passport App, a really good branded app that turns people’s journeys into inspiring movies that can be shared with friends and family.
Users can choose a theme, select their favourite photos and videos, and the app will take the GEO tagged content and build out a personalised holiday movie positioned inside a passport and mapped across the world. Love the idea and airlines should be doing a lot more in this space!
The iMovie App has been around for ever. How is this idea original or noteworthy?
It is a cool idea, not original but cool; however, this app would be more useful if the user could choose any place in the world. locations are limited with some cities:(
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