Here’s a great infographic that gives some handy tips on how we can all increase the traction on our Tweets. Last year Dan Zarrella analysed 200,000 link containing tweets to identify where in a tweet was the best place to put the link, he’s added to this research by identifying elements within a Tweet that tend to lead to higher click-through rates for tweeted links. A few key points to getting the highest clicks on your tweets:
- Length - keep your tweets to 120-130 characters long
- Location – place your link 25% of the way into your tweet
- Language – include the words via, @, RT, please and check
- Language – use more adverbs and verbs
- Time - tweet on a Friday, Saturday and Sunday during the afternoon
Will you be getting more out of your Tweets?
[...] DigitalBuzzBlog [...]
Tweets on the Weekend? Graph clearly spikes on a Thursday…que?
[...] Want more Twitter traffic? [...]
Rather an interesting flaw in this research though: obviously stuff that goes viral / is heavily retweeted WILL contain “via”; “@”; “RT” or whatever. Those words are not the REASON that stuff is retweeted, so adding them ain’t going to help. It’s correlation not causation.
[...] – Quelle: Dan Zarella via Digital Buzz [...]
Nice find, thanks. Interesting to see the ‘via’ term have such a positive effect on clickthrough rate. I guess people must have more trust in a link when the link has been vouched for.
[...] Інфографіка, створена на базі більш ніж 200 тис твітів, демонструє як підвищити клікабельність твітів. [...]
[...] Infographic: How To Get More Twitter Traffic [...]
afternoon hours of which timezone? which tweets were analysed” (coming from what country?)
[...] Think About When Designing an iPad AppHow digital will impact the next generation of in-store…How To Get More Twitter TrafficHow We Increased ROI For A ClientMass Customization. Die neue [...]
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[...] great infographic by Dan Zarrella of Hubspot, of which a taster [...]
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[...] http://www.digitalbuzzblog.com/infographic-how-to-get-more-twitter-traffic/ [...]
[...] – Quelle: Dan Zarella via Digital Buzz [...]