What a year it’s been in the land of social, and in particular, Facebook & Twitter. I won’t bore you with the 1000 statistics every one of you already knows about the growth of Facebook and Twitter this year, but I will show you this nice little infographic from Digital Surgeons, showcasing the breakdown of the 2010 social demographics on Facebook and Twitter, ready for a huge 2011.
At first glance there isn’t a lot in this, but I think it’s interesting t note that 67% of people on Twitter follow a brand (that they will purchase) in comparison to only 51% on Facebook, yet on Facebook 40% of all people follow a brand in comparison to Twitter’s 25%.
[...] A recent study by the L.A. Times shows that Oscar voters are by and large old, white and male. Twitter users tend to be about evenly split between men and women and most are younger than [...]
[...] Twitter has fewer users (175 million accounts) but those users are more likely to follow a brand they purchase from than on Facebook, according to this Twitter vs. Facebook infographic. [...]
[...] and older set have acclimated to Facebook and Linked-In, Twitter still appeals predominantly to the under 40 age group. While Twitter advertising may be economical, if you have 20 or more employees, you may be [...]
[...] the next 20 years. As of June 2011, Twitter has 350 million1 active users, up over 300% from 20102. Twitter users are growing at a slightly more rapid rate than Facebook users, and eventually the [...]
[...] college or are college grads. Compare that to Facebook, with only 50% in or having gone to college (Digital Buzz). Of course, people who have not gone to college are on Twitter, too, but it seems like Twitter is [...]
[...] the frequency with which Facebook’s user’s login. Forty-one percent of Facebook users log in daily where only 27% of Twitter users do. The more often a user logs in, the more potential they have [...]
[...] Twitter and Facebook accounts: The demographics of social media are changing, and your customers make up the majority of users on both Facebook and [...]
[...] DigitalBuzzBlog shows that Twitter had, in 2010, just 1/5th the quantity of users as Facebook did. However, Twitter boasts a higher percentage of users in higher income brackets. [...]
[...] an average of +190 million tweets have been sent out daily and the number of users have grown from 106 millions end of 2010 to +500 millions during 2012. Just imagine that! And like Facebook users, 50% of the [...]