Influencers: How Trends Become Contagious

Wed, Nov 10, 2010
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This is a really nice short film from R+I Creative that documents how trends and creativity can become contagious in the real world. From music to fashion and entertainment to advertising.

The film attempts to understand the essence of influence, what makes a person influential and all without taking a statistical or metric approach! Written and Directed by Paul Rojanathara and Davis Johnson, the film is a Polaroid snapshot of New York influential creatives who are shaping today’s pop culture. It’s 13 minutes long, but well worth a watch with your morning coffee!

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