IKEA in Russia have created an ‘Instagram Catalogue Website’ for their latest range of products; IKEA PS 2014 (a 34 piece designer collection). And with over 15,000 followers in just a few days, it’s taking off! Here’s how it works…
They’ve created an Instagram account that functions and pretty much looks like a website, using the tagging feature to cross link in other specific instagram products to build out microsites for those individual pieces, while having users generate their own by taking pics and tagging them with the product’s Instagram name… Check it out here! So far there are 15,000+ people following the Collection on Instagram. Pretty cool. Created by the guys at Instinct, Moscow.
IKEA: The Instagram Catalogue Website http://t.co/cP9MygQagX
IKEA: The Instagram Catalogue Website http://t.co/bVYyHWf85w #marketing
IKEA: The Instagram Catalogue Website http://t.co/9eM72PZaF0 #Marketing
IKEA: The Instagram Catalogue Website http://t.co/hN7PcX8XIr #digitalbuzz
IKEA: The Instagram Catalogue Website: IKEA in Russia have created an ‘Instagram Catalogue Website’ for their … http://t.co/bzPP2GzpAz
IKEA: The Instagram Catalogue Website http://t.co/S0NVKlSlH9 #DigitalCampaignCaseStudies #DigitalCampaigns #SocialCampaigns #cmo
IKEA: The Instagram Catalogue Website | Digital Buzz Blog http://t.co/n8HBpkCjXY
#RubikLife IKEA: The Instagram Catalogue Website – IKEA in Russia have created an ‘Instagram Catalogue Websi… http://t.co/dKAiG8iB7H
Digital Buzz! IKEA: The Instagram Catalogue Website – IKEA in Russia have created an ‘Instagram Catalogue We… http://t.co/ai3k0nmh5z
IKEA: The Instagram Catalogue Website – IKEA in Russia have created an ‘Instagram Catalogue Website’ f… http://t.co/ZaeZBZDe4z
IKEA: The Instagram Catalogue Website #digitalmarketing http://t.co/ex99ID9SmZ
IKEA: The Instagram Catalogue Website http://t.co/NN1CsvsMKG #ikea #instagram
Mooi man.
RT @ekokooistra: IKEA: The Instagram Catalogue Website #in #creative #inspiration #instagram http://t.co/h4CDktWObl
“IKEA: The Instagram Catalogue Website” http://t.co/L2cXYNiucH
Mhm. Good job, IKEA. Smart move Instagraming your Catalogue Website. Looks and moves pretty cool. http://t.co/z5Tw6Qub0T
Nice use of Instagram by IKEA – http://t.co/SVg1MvkH5D
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