I may be biased because this was in Sydney last night, but this installation from Hot Wheels is probably one of the best 3D projection mapping events I’ve seen yet, and certainly the fastest! Muse Amsterdam teamed up with Hot Wheels to for a secret race with the Skull Racers destroying Customs House at Circular Quay and deploying a crazy looking race track in the process.
The 3D Projection Mapping event for Hot Wheels lasted for just over 3 minutes, using some of the better depth treatments I’ve seen in this medium, combined with some of the usual water techniques, building fires and wall explosions. Did anyone get down there to see it?
[...] http://www.digitalbuzzblog.com/hot-wheels-3d-projection-mapping-in-sydney/ [...]
Cool Ad. Thanks for sharing this.
Did anyone else here get out to see the event live in Sydney?
[...] la noticia en Digital Buzz [...]
[...] to digitalbuzzblog for the heads up on this one. Previous postDigital Militia reviews the 3D projection Mapping by [...]
[...] example. Australia is apparently the lead when it comes to this and you can see why here… http://www.digitalbuzzblog.com/hot-wheels-3d-projection-mapping-in-sydney/ 3D iAd Making your iPhone 3D, this is such a simple device, think it’s really clever! [...]
[...] to digitalbuzzblog for the heads up on this one. Previous postDigital Militia reviews the Rainbow Warrior website [...]