(4 votes, average: 3.50 out of 5)
Heineken has launched a new viral on the back of their highly successful Walk In Fridge Viral video a few months back, which was folled up with a great spoof ad by a competitor! Its the Heineken Walking Fridge Viral Video and is again spreading like wild fire, but, as always, not nearly as good as the first ad… (Via Adverblog)
It’s a great TV spot. But it’s just not a viral video. There’s nothing about the story that rises above the kind of “hook” that makes TV spots successful.
It’s not as good as the first one, but I guess it will still create a lot of email forwards and so on.
Now it’s waiting for the competition.
It is nowhere close to the original but still so funny that I had to watch it twice!
See how Bavaria take advantage of this Heineken ad… http://bit.ly/aU90nA
But this is not a viral movie, it has been here on Dutch TV for over 2 month now. This is just a pure TV commerical.