Heineken Ignite: Interactive LED Beer Bottles

Tue, Apr 16, 2013
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Well, someone had to do it. And first prize goes to Heineken with their new Heineken Ignite Bottle, featuring LED lights and sound/motion activation sensors. Heineken hosted a VIP party to unveil the new interactive beer bottles, which light up in time to beats of the music and also on motion when people drink from the bottle… And when I say someone had to do it, I’m sure a lot of people have had this idea, I’ve even pitched this personally! So congrats to Heineken for getting there first.

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