Grolsch Beer: The Movieunlocker Bottle

Thu, Jul 31, 2014
1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 3.50 out of 5)
26 Comments

I can’t tell if this promotion for Grolsch Beer is real or not, but it’s an interesting play… Where the typical coupon code has been swapped for a bluetooth beacon placed in the bottle cap, so that when you open up your favorite beer, and tap it against your phone or mac book, it unlocks a free movie to watch. What do you guys think? Created by the guys at Heads and Hands.

Be Sociable, Share!
, , ,

Posted by: