Sometimes you see something a little different, it takes a while to compute because it is different, and when different is good, it’s actually amazing. For me, this is different, a brilliant piece of storytelling used to highlight the importance of creative thinking in a technical world.
Introducing Project Re:Brief by Google. A series of videos that look back at 4 of the world’s best ads, and the advertising legends behind them, before Re:Imagining the work in 2012 with all the possibilities that technology brings with it, to see how they’d approach display advertising…
Make sure you watch the amazing 5 minute video below, it’s well worth it.
Project Re: Brief – Re-imagining Coca-Cola’s “Hilltop”
Project Re: Brief – Re-imagining Volvo’s “Drive it Like You Hate it”