Google’s Demo Slam campaign site is up and running, a place where you can watch people from around the world demo Google products in all sorts of weird and wonderful ways. They’ll battle it out by submitting videos that showcase a Google technology or product, then each week the top videos will be thrown into the Demo Slam arena where users will vote for a champ.
Interestingly, I think this might be the first time they’ve launched a campaign site with a non-google URL? That’s just a hunch, I’m probably wrong! I’m very much liking what Google is trying to do with it’s marketing of late, not only have the started creating hype videos for everything they create, but are moving forward with online campaigns for things like Display Ads .etc So what do you guys think?