How does a German online shoe store grab some attention in the real world? Well, a virtual shoe fitting installation makes sense right? Yep, here it is, the Virtual Shoe Fitting Store from Goertz, an Augmented Reality, Microsoft Kinect powered installation that is plugged into a giant screen, then rolled out as virtual shoe stores at central stations and shopping centres across Germany.
Using 3x Microsoft Kinects, a beefy computer and giant screen, this virtual shoe fitting station is basically an Augmented Reality Shoe Store, tracking 3D versions of their entire range of online shoes to your feet, allowing you to choose your favourite brands, flip through colours, sizes and then post to Facebook for feedback before buying on your mobile via a dynamic QR code that is displayed on screen.
I love the way they’ve been about to create physical ‘virtual’ stores with the full product range. A solid investment, but probably still a fraction of the cost of building real stores! Very cool.
[...] The digital shoe shop lets you try on shoes by standing in front of a screen [VIDEO] [...]
[...] via [...]
[...] German footwear e-tailer Goertz launches AR-enabled shoe fitting installation [DigitalBuzzBlog] [...]
[...] Source Digitalbuzz [...]
[...] The first vending machine was created in the first-century A.D. by Heron of Alexandria, since we’ve seen all sort of weird uses ranging from live lobsters to an anger release vending machines. But there were no drastic changes in functionality till now. NUI devices, high tech displays and augmented reality technology provide the perfect base for the next-generation of vending machines. Imaging you could buy well-fitting clothes while waiting for the train, get beer on a machine that recognizes your age or try and buy makeup or a tie on the go. The whole concept has yet to take off, but we see seeds of innovation that will lead the way to a hassle free shopping experience. Goertz Shoe Fitting Vending Machine Online shoe company Goertz came up with a great concept. They took their online shop to the realm of the real by developing a cool machine that allows passersby to try and buy shoes using augmented reality technology. Hopefully others will follow and we will see more Augmented Vending Machines. Source Digitalbuzz [...]
[...] via Goertz: The Augmented Reality Shoe Store | Digital Buzz Blog. [...]
[...] Origen Digitalbuzz [...]
[...] מכונת מכירה אוטומטית מקוונת להתאמת נעלים של חברת Goertz חברת הנעליים Goertz באה עם רעיון נהדר. הם לקחו את החנות המקוונת שלהם אל התחום האמתי על ידי פיתוח מכונה מגניבה שמאפשרת לעוברי אורח לנסות ולקנות נעליים בטכנולוגיית מציאות רבודה. אנו נקווה שאחרים יבוא בעקבותיהם ונראה יותר מכונות אוטומטיות משלבות מציות רבודה. מקור Digitalbuzz [...]
[...] on http://www.digitalbuzzblog.com Share this: by Paul [...]
[...] auch aus diesem Grund wird händeringend nach neuen Konzepten gesucht. Eins davon haben wir auf Digitalbuzzblog.com gefunden. Es passt sehr gut hierher, denn es zeigt, was mit Augmented Reality in wohl nicht allzu [...]
[...] auch aus diesem Grund wird händeringend nach neuen Konzepten gesucht. Eins davon haben wir auf Digitalbuzzblog.com gefunden. Es passt sehr gut hierher, denn es zeigt, was mit Augmented Reality in wohl nicht allzu [...]
[...] Goertz may be onto something big here. While people do enjoy the experience of going to stores, the task of trying on every last pair of shoes until you find the one you like best can be a bit tedious at times. What Goertz is offering is a shortcut, and for us people short on time as is, this could be a really great idea to expand further on in the future. (via digitalbuzzblog) [...]