(9 votes, average: 4.56 out of 5)
It’s not often you see a LinkedIn campaign, so I’m always super eager to see what has been done with the LinkedIn API. On this occasion it’s a global campaign for Fujitsu, called Profile Pitch, where users connect with the campaign site (utilising the LinkedIn API)…
The Profile Pitch puts you (and your resume) against the world, with a series of scores based off your qualifications, network and experience. It also allows you to team up with your contacts, and take part in a team challenge, to see if you can be the beat the world. Check out the campaign.
Great campaign and I think the 1st use of the Linkedin API for a almost global campaign! Can you get some background information (Cost, Targets, etc)?
cheers
This type of campaign has been pioneered by LinkedIn and Volkswagen in The Netherlands on initiative of Volkwagen for its new Passat model in 2010. It was more succesful than expected.
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