Email Marketing Benchmark Report 2009

Wed, Mar 18, 2009
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email marketing benchmark report 2009
Returnity has just released it’s Email Marketing Benchmark Report for 2009, the report provides insight, advice and benchmarking statistics regarding email marketing in Australia, for agencies & marketing managers. The Email Marketing Report for 2009 has been based on data  from nearly 100 million emails, 12,000 campaigns, 450 clients and 18 industry segments… So you can assume it’s pretty solid!

From this came some very compelling trends; with huge increases in volume and campaigns during the economic downturn, increased response rates to savvy marketers broadcasting targeted content, while taking shortcuts has never made you look so bad!

So check out the Email Marketing Benchmark Report 2009, just click here to download it.

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