Doritos have been doing this for a few years now at the Superbowl. It’s their Crash The Superbowl Social Campaign that sees thousands of normal people, along with ad creatives & film makers create and submit their funniest Doritos ads in an online competition in the lead up the to Superbowl, with the winner, to be played at the main event and the finalists sharing in over $5million in prizes! Here is a montage of the 6 finalists! Click here to check out the comp.
[...] Marketing: Doing something crazy as a promotion? Do it, document it and put a video on YouTube. You never know how many people will tell their [...]
Hey guys!
Come and Check out the Crash the Super Bowl Commercial I submitted for this years contest. It’s called ” THE CHIP SQUAD”
http://www.crashthesuperbowl.com/#/gallery?video=3406
Help us win and CRASH THE SUPER BOWL IN 2011!!