Diesel Facepark: The Analog Version of Facebook

Tue, Jul 27, 2010
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Diesel’s “Be Stupid” campaign platform continues to drive ridiculously innovative work. This time they’ve said that Digital is smart. Analog is stupid. And with that, Diesel has created a social event called Facepark, a live event where thousands turned up to create an analog version of Facebook, simulating pretty much everything you can do on Facebook in a physical format, starting with every guest receiving a profile cut-out on arrival that would become your analog wall for the day! Very very cool! Check out the seriously good recruitment site here. (via Matt on Viralblog)

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