Tonight my agency, IdeaWorks, was featured on The Gruen Transfer Tv show in the hugely sort after “Pitch” section where two competing agencies are given the weirdest of weird briefs, with about $500 spending money to create a 60 second ad. Most agencies produce cheap, quirky little ads for a laugh and you can check them all out here…
This weeks brief was “How to sell Ice to the Eskimos” and a pretty dam hard one at that, but we think we cracked a pretty funny little clip, so check out the Ad above that was created by Stuart Vidler, our ECD. Make sure you click here to vote for the “Pitch” Ad by IdeaWorks… pretty please!
Not only that, we created a funny little micro-site to go with it. Cubes R Us – view the website here.


N. ICE ONE!
Mate, watched the show and loved what you guys did! Thought it was a killer idea from the Works!